VISION To be a well admired pan-African conglomerate MISSION To be a world class conglomerate Our Core Values Team Work and collaboration We are part of a team committed to working together across companies. Only by sharing ideas, technologies and talents can the Group achieve and sustain profitable growth Keeping Commitment We believe that following through on promises is the best way to maintain credibility with colleagues, employees and customers Continuous Improvement We are committed to getting better every day in all we do, as individuals and as teams. By better understanding customers, their expectations and continuously working to innovate and improve products, services and processes, we will become the best. Respect and fairness We appreciate our diversity and differences in opinions and believe that respect - for our colleagues, customers, partners and all those with whom we interact - is essential to productive business relationships. Bold We are undaunted by tough challenges, realistic about what is possible, optimistic about seizing opportunities. We have the courage to say what we think is right, the integrity to stick to our principles and the tenacity to see it through.
Purpose of the Job
- The Assistant Activation Manager supports the development and execution of brand activation strategies and promotional campaigns designed to enhance brand visibility nationwide, engage consumers, and drive sales growth.
- The role ensures that the brand is effectively communicated and experienced across marketing channels and events.
Principal Accountabilities
- Support the development and implementation of brand activation strategies and plans that enhance brand visibility, engage consumers, and drive sales growth.
- Assist in planning, coordinating, and executing promotional campaigns, activations, and events to ensure impactful brand engagement.
- Track expenses and assist in optimizing spending to achieve better return on investment (ROI) for promotional activities.
- Work closely with sales and marketing teams to ensure activation strategies align with broader marketing and sales objectives.
- Assist in managing relationships with external vendors, agencies, cultural partners, and traditional stakeholders nationwide.
- Prepare reports, insights, and post-event analyses to evaluate effectiveness and inform future strategies.
- Conduct monthly planning for campaigns and brand activation initiatives.
Job Requirements
- B.Sc. / HND in Marketing, Business Administration, or a related field.
- Minimum of 5 years of relevant experience in brand activation, marketing, or event management.
Method of Application
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