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Content Creator - Lagos at DentistFind

DentistFindLagos, Nigeria Technical Writing
Full Time
DentistFind connects patients with dental practitioners in a convenient and efficient way. DentistFind's mission is to create an environment for the patient and dentist that fosters trust and understanding through education, communication, and transparency. Our website offers a directory of dentists where you can find the perfect provider for your needs all from one place. We provide webinars on dental education as well as our own dental marketing course to help practitioners get ahead of the curve when it comes to their business strategies.

JOB OVERVIEW:

  • A Content Creator is responsible for developing and executing social media content strategies across a wide range of industries, conducting audience research, crafting compelling copy, and creating visually appealing videos to enhance our clients authority, brand presence and lead generation across key social media channels, predominantly Meta, LinkedIn, and website pages.

KEY RESPONSIBILITIES:

  • Craft comprehensive content strategies that align with the company's brand, objectives, and audience needs.
  • Produce a range of content types, including but not limited to blog posts, whitepapers, social media posts, email newsletters, and videos, ensuring all content is on-brand and consistent in terms of style, quality, and tone of voice.
  • Integrate SEO best practices into content creation to improve visibility and drive organic traffic, including keyword research, meta descriptions, and content optimization.
  • Plan and manage a content calendar to schedule publication across various platforms, ensuring a consistent and timely release of materials.
  • Monitor content performance using analytics tools, report on results, and make data-driven recommendations for content optimization.
  • Stay on top of industry trends, content marketing best practices, and competitive landscape to ensure content is relevant and impactful. Understand the audience deeply to create content that resonates, shows authority, drives engagement, and fosters community. Maintain brand voice across all content, driving brand consistency.

REQUIRED SKILLS & QUALIFICATION:

  • Minimum of 2 years of experience as content creator or copywriter or similar role with experience in digital media.
  • Experience in managing a content calendar, coordinating projects, and meeting deadlines.
  • Proficiency in conducting thorough research to create authoritative and accurate content You are organized, analytical , strategic and not satisfied with "good enough" Ability to generate fresh, engaging content ideas across various media formats Strong interpersonal skills for effective collaboration with different teams and clear communication.

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