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Paid Media Specialist at Project Growth

Project GrowthNigeria Design, Graphics and Media
Contract
Project Growth champions remote flexibility, prioritizes employee well-being, fosters inclusivity, and cultivates a culture of continuous learning and innovation. All roles are remote unless it is explicitly stated otherwise. Join our global tech journey!

  • Our client, a vibrant digital marketing agency is looking for a dynamic Search Engine Marketing Specialist to join their award-winning Digital Marketing team.
  • Reporting to the Vice President of Paid Media, this role takes charge of individual client accounts, ensuring they not only meet but surpass performance goals.
  • Your responsibility extends to holding vendors, partners, and reports accountable for delivering outstanding client results.

Key Responsibilities:

  • Develop innovative paid strategies and media plans to achieve client goals.
  • Manage ongoing optimization efforts, overseeing daily IO management, campaign budgets, on-site conversion actions, bid management, and keyword strategies.
  • Conduct continuous keyword research, expansion, and optimization.
  • Oversee tracking and reporting on campaign results, performing ad hoc data analysis.

Qualifications:

  • Deep knowledge of performance media practices, particularly in paid search and/or paid social.
  • Advanced proficiency in search marketing applications, tools, web analytics, and management software.
  • Ability to identify trends and derive key findings through data analysis.
  • Strong reporting and analysis skills.
  • Proficient in Excel and Google Sheets.
  • Exceptional communication, analytical, and organizational skills.
  • 5+ years of experience in paid search and/or paid social.

Candidate Characteristics:

  • Mastery of paid search, paid social, and programmatic display.
  • Comfort with both quantitative and qualitative analysis.
  • Strong written and verbal communication skills.
  • Adaptability in a dynamic environment.
  • A growth mindset, self-motivation, and a thirst for self-education.
  • Eagerness to pioneer new techniques and contribute fresh ideas to the team.

Method of Application

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