Project Growth champions remote flexibility, prioritizes employee well-being, fosters inclusivity, and cultivates a culture of continuous learning and innovation. All roles are remote unless it is explicitly stated otherwise. Join our global tech journey!
- Our client, a vibrant digital marketing agency is looking for a dynamic Search Engine Marketing Specialist to join their award-winning Digital Marketing team.
- Reporting to the Vice President of Paid Media, this role takes charge of individual client accounts, ensuring they not only meet but surpass performance goals.
- Your responsibility extends to holding vendors, partners, and reports accountable for delivering outstanding client results.
Key Responsibilities:
- Develop innovative paid strategies and media plans to achieve client goals.
- Manage ongoing optimization efforts, overseeing daily IO management, campaign budgets, on-site conversion actions, bid management, and keyword strategies.
- Conduct continuous keyword research, expansion, and optimization.
- Oversee tracking and reporting on campaign results, performing ad hoc data analysis.
Qualifications:
- Deep knowledge of performance media practices, particularly in paid search and/or paid social.
- Advanced proficiency in search marketing applications, tools, web analytics, and management software.
- Ability to identify trends and derive key findings through data analysis.
- Strong reporting and analysis skills.
- Proficient in Excel and Google Sheets.
- Exceptional communication, analytical, and organizational skills.
- 5+ years of experience in paid search and/or paid social.
Candidate Characteristics:
- Mastery of paid search, paid social, and programmatic display.
- Comfort with both quantitative and qualitative analysis.
- Strong written and verbal communication skills.
- Adaptability in a dynamic environment.
- A growth mindset, self-motivation, and a thirst for self-education.
- Eagerness to pioneer new techniques and contribute fresh ideas to the team.
Method of Application
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