WFM 91.7 MHz is a Nigerian gender sensitive and specialized radio station licensed by Nigerian Broadcasting Commission to broadcast programs for women and their family. It is the first female-oriented radio station in Sub-Saharan Africa.
Project Description
- The project aims to increase the reach of Women Radio’s membership network to all 774 local governments in Nigeria, to increase visibility and listenership while sustaining programming.
- The project is to expand Women Radio Network and strengthen the Women Radio community by optimising our approach and creating a platform where women across these regions will network, share businesses, and provide relevant community-centric content for Women Radio. The goal of the approach is to create two-way communication between WR and a cultivated community of loyal users that benefit the organisation by promoting Women Radio’s profile, providing a database of active audiences – a value set to advertisers – while they benefit from the organisation by having an input into programming, an opportunity to showcase businesses, etc.
- By amplifying the voices of women in the WR community, the organisation will strengthen its database of loyal listeners and will be able to monetise the community and digital products.
- Organise virtual events such as webinars and workshops to engage members and provide value and knowledge to members.
- Encourage members to share their own content such as blog posts, business flyers, their thoughts and also promote their business. Production of flyers for members to promote their business, we will create bespoke content that the community and other potential users can subscribe to monthly, and this will, in turn, generate more funds for the organisation.
- The project will create awareness for the membership network and expand its membership to a wider audience from different geopolitical zones in Nigeria. We will use our network to generate adverts targeted at women from different sectors and communities as we will have access to these women
Scope of Project
- a) This project over a period of 12 months seeks to increase revenue generation and brand visibility for Women Radio by engaging relevant experts to improve the quality of content creation, audience engagement, improving on digital imprints of the organisation, leveraging & enhancing Her products for better engagements with the audience and expanding on the Women Radio Membership Network.
This project will be monitored in 3 phases with monthly reports
Phase one
- Review and evaluation of WR data on SM, Radio, Network and Podcast
- Report on review and evaluation to be presented to Project team
- Synergising with Product Manager on strategies to increase figures across platforms.
Phase Two
- Monitoring of social media platforms audience increase and engagement
- Documentation of reports on WR Membership Network: Increase and areas of concentration of Locations.
Phase Three
- Final report on project and data collated over the year.
- Submission of the report and presentation to the team and project director
Time Frame and Duration
- The project is to run over a duration of one year.
Remuneration/Fees & Payment
- The approved fees for the project as agreed 300,000 Naira monthly , which is inclusive of Withholding Tax deductions for the period of one Year. Payment shall be made directly to the Consultant based on a disbursement schedule of 70% at inception and 30% on receipt of approved final report. Note that statutory Withholding charges will be deducted from the Monthly Three Hundred Thousand Naira Business Development fee.
- Kindly note that 5% Federal Inland Revenue Service Withholding Tax (WHT) shall be deducted from the fee being Twenty-five Thousand Naira (N15,000.00) only. To facilitate payments as appropriate, kindly provide your Personal Tax Identification number you guys thought though they thought your territory trotter you have the point of termination.
Due notice shall be given by either party.
Method of Application
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