Pulse.ng is Nigeria's popular news platform online highlighting the entertainment, style, and news that are part of and the West African DNA.
Job Description
- Pulse is seeking an experienced Senior Writer to join the Pulse Picks team.
- As a Senior Writer, you will play a critical role in creating engaging, insightful, and high-quality content that aligns with our mission to inform, inspire, and connect our audience.
- You will collaborate closely with our editorial, creative, and commercial teams to craft stories that drive engagement and align with Pulse Picks' content strategy.
Responsibilities
Content Creation:
- Write well-researched, engaging, and original articles tailored to the Pulse Picks audience.
- Develop product reviews, buying guides, recommendations, and trend-driven content across multiple categories, including beauty, lifestyle, technology, and fashion.
- Craft SEO-optimized content that drives traffic and enhances Pulse Picks' visibility on search engines.
Editorial Excellence:
- Proofread and edit articles to ensure clarity, consistency, and adherence to Pulse's editorial standards.
- Fact-check all content to maintain accuracy and credibility.
- Contribute to developing the Pulse Picks editorial voice, ensuring it resonates with the target audience.
Collaborative Content Planning:
- Work closely with the Editorial Lead to brainstorm, pitch, and execute content ideas.
- Collaborate with the creative and social media teams to align articles with multimedia content.
- Assist in developing content calendars, ensuring timely execution of content deliverables.
Audience Engagement:
- Monitor and analyze content performance metrics to understand audience preferences.
- Adapt writing style and focus based on audience feedback and engagement data.
- Experiment with new content formats and storytelling techniques to captivate and retain the audience.
Mentorship and Leadership:
- Guide junior writers and freelancers, providing constructive feedback to enhance their work.
- Uphold a high standard of writing and serve as a mentor for aspiring writers within the team.
Qualifications
- Bachelor’s degree in Journalism, Mass Communication, English, or a related field.
- 5+ years of experience in writing and editing, preferably within the digital media, e-commerce, or lifestyle industries.
- Exceptional writing, editing, and proofreading skills with a keen eye for detail.
- Proven ability to write compelling, engaging, and SEO-optimized content.
- Deep understanding of various content formats, including long-form articles, listicles, and video scripts.
- Ability to meet tight deadlines, manage multiple tasks, and prioritize effectively.
- Proficiency in content management systems (e.g., WordPress).
- Strong knowledge of African market, trends, and consumer behavior is an advantage.
- Excellent communication and collaboration skills.
Method of Application
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