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SEO Specialist at Nairametrics

NairametricsLagos, Nigeria Technical Writing
Full Time
Nairametrics is a leading financial resource company based in Nigeria. We provide our clients (including visitors to our website) with up to date business, investing and financial information from Africa’s largest economy. We also have a consulting arm that provides bespoke financial management services to clients

Job Summary

  • We’re looking for a skilled SEO Specialist to boost our organic reach, manage paid ad campaigns, and improve the visibility of our content across platforms.
  • You’ll collaborate closely with editorial, marketing, and tech teams to grow traffic, rankings, and revenue.

Key Responsibilities

  • Conduct keyword research and provide SEO guidance for articles
  • Optimize headlines, metadata, URLs, and internal links for SEO
  • Track and analyze website performance and campaign metrics using Google Analytics, Search Console, and SEO tools
  • Recommend and implement improvements to website architecture and content for better SEO performance
  • Research and implement link-building strategies
  • Analyze competitor websites and ad strategies to identify growth opportunities
  • Collaborate with the development team to ensure SEO best practices are implemented in the code
  • Work with editorial and marketing teams to ensure SEO is integrated into content creation
  • Generate and share regular SEO/ad performance reports with internal teams and partners.

Requirements

  • Interested candidates should possess a Bachelor's Degree
  • 3+ years of experience in SEO and/or paid search (Google Ads)
  • Proficiency with SEO tools (e.g., Ahrefs, SEMrush, Screaming Frog)
  • Strong understanding of Google Search algorithms and paid ad metrics
  • Basic knowledge of HTML and WordPress
  • Excellent reporting, research, and communication skills
  • Experience in a digital media or publishing environment.

Method of Application

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