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User Research Manager (Quantitative & Qualitative) at Transsion Holdings

Transsion HoldingsLagos, Nigeria Data and Artificial Intelligence
Full Time
TRANSSION HOLDINGS, the company formerly known as TECNO TELECOM LIMITED, established in July 2006, is a high-tech company specializing in the R&D, production, sale and service of mobile communication products. After years of development, TRANSSION has become an important part of the mobile phone industry and one of the major mobile phone manufacturers in the world. Currently, it has full ownership of three famous mobile phone brands TECNO, itel and Infinix, and an after-sales service brand Carlcare. The company has set up offices in many countries and regions, such as Dubai, Nigeria, Kenya, Tanzania, Cameroon and Bengal, and even has built a factory in Ethiopia, which has provided great support for all its brands. In recent years, TRANSSION has grown rapidly in research and development, design, production, sales and after sales service, etc. and achieved great economic strength. And with the great support of all its partners, including Qualcomm, MediaTek, Facebook, Opera, MTN, Airtel, Etisalat, Safaricom, Gameloft, Ogilvy and BBDO, etc., all its brands have enlarged their market share, increased sales volume and enhanced market position continuously, because of which, TRANSSION has ascended to one of the top communication companies in Africa. In 2014, with the total shipments of 46,000,000, TRANSSION has created a new record and successfully ascended to the first camp of mobile phone manufacturers in the world.

Department: AI & BIG DATA
Salary: ?600,000 ?800,000 GROSS
Location: Ikeja GRA, Lagos State.

Job Description:

  • Report to head of research department in Mainland China and assist in local research team management.
  • Understand and incorporate technical and business requirements into research.
  • Establish and implement overall research strategies.
  • Develop reasonable research plans with clear objectives.
  • Effectively conduct or organize local teams to carry out user research projects.
  • Collect and analyse user behaviour through field visits, user interviews, surveys, desk research etc.
  • Projects include but not limited to: user scanning (segmentation), target user deep dive, mobile software experience demand mining, new function concept test / usability test, NPS / user satisfaction / user experience measurement, etc;
  • Advocate research findings to diverse audiences through written reports and in-person presentations, promote the implementation of research outputs;
  • Continuous up-skilling in research related methodology and technology as value add to the team.

Job Requirement:

  • 5+ years experience of user research (both qualitative and quantitative methods).
  • Minimum of bachelor's degree in Psychology / Sociology / Statistics / Anthropology / Marketing / Business / Economics / Information Technology / Management or related fields.
  • Able to communication effectively in English — written and verbal. Fluency in other local languages is an added advantage.
  • Familiar with a variety of user research methodologies, such as: interviews and fieldwork, moderating focus group conversations, survey design and data analysis.
  • Experience conducting a range of research methods applicable to all product stages from conception to release and driving tangible outcomes with product teams and a proven track record of success.
  • Successfully manage and deliver on multiple projects / initiatives with tight timeline in a fast-paced environment.

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