BrandCo's core focus is to identify high-street brands that appeal to the urban African consumer and offer these through world class retail experiences. We take time to understand a brand's offering and how it can be tailored to consumer's shopping habits and preferences in our target markets. Through our dedicated customer service and unique product range we aim to provide our dynamic style conscious customers with innovative designs to suit every occasion. Our close partnerships with the top brands allow us to constantly provide our customers with the best ranges from their favourite brands. We operate in challenging and demanding markets that offer unrivalled growth opportunities and we make sure we understand the brand values and uphold these in all our interactions within our target markets. Therefore guaranteeing that the brands that we have been trusted with are well represented.
Role Description
- This is a full-time, on-site role for a Brand Manager based in Lagos State, Nigeria.
- The Brand Manager will be responsible for developing and executing brand strategies, analyzing market trends, and managing marketing campaigns.
- The individual will work closely with cross-functional teams to ensure brand consistency, perform market research, and develop promotional materials.
- The role also includes managing budgets, monitoring competitive activity, and ensuring alignment with overall business goals.
Qualifications
- Bachelor's degree in Marketing, Business Administration, or related field
- Msc/MBA will be an added advantage
- Experience in Brand Management and Marketing Strategy
- Skills in Market Research and Data Analysis
- Proficiency in Campaign Management and Digital Marketing
- Excellent Communication and Interpersonal Skills
- Experience in developing promotional materials and content creation
- Ability to work independently and collaboratively within a team
- Proficiency in budget management and financial acumen
- Retail experience
Method of Application
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