CWAY Group is a multinational company specialized in the production & whole-sale supply of treated water, water dispensers, soft drinks, foods & beverages industry in countries of Africa & Asia. CWAY Group established in 2000 with headquarters in Shanghai, China. We have sixteen fully automated factories with state of the art technology in Nigeria, Egypt, Kenya & India. Over the years, CWAY Group ensures improvement of sound health of its esteemed customers by provision of hygienic & healthy food & Beverage products. Today, CWAY products have created a bench mark as market leaders especially in Nigeria, Kenya & Egypt thus, the brand "CWAY" has become a resounding household name. In near future, Cway is about to expand with operation bases in Cameroon, South Africa, Benin & Tanzania. We are consolidating our efforts in the industry to ensure continues growth & still contribute in the economic development process of countries of our operations through provisions of jobs & business opportunities.
Job Summary
- Only Food & Beverage industry experienced candidates with relevant experience should apply
- Analyze brand positioning and consumer insights
- Shape and communicate our vision and mission
- Translate brand elements into plans and go-to-market strategies
- Manage a team of marketing people working on brand initiatives
- Lead creative development to motivate the target audience to “take action”
- Establish performance specifications, cost and price parameters, market applications and sales estimates
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets and competitors’ activities
- Oversee new and ongoing marketing and advertising activities
- Monitor product distribution and consumer reactions
- Devise innovative growth strategies
- Align the company around the brand’s direction, choices and tactics
Method of Application
Signup to view application details.
Signup Now
