Sydani Initiative for International Development is a management consulting firm based in Abuja, Nigeria. With our team of experienced management consultants, we design, deploy, monitor and evaluate impactful programs and interventions to improve the health and social sectors in Nigeria and globally.
Position Overview:
- The Communications and Branding Consultant will work closely with our management team to assess our current communication strategies and develop a robust plan that positions us as a thought leader in the development sector. The ideal candidate will have a proven track record in communications, branding, and stakeholder engagement.
Key Responsibilities:
Conduct a brand audit:
- Review and analyze the current brand positioning and communication materials across all subsidiaries.
- Identify strengths, weaknesses, opportunities, and threats related to the brand.
Develop communications strategy:
- Create a comprehensive 3-year communications strategy that includes key messaging, brand positioning, and outreach plans.
- Outline strategies for digital and social media engagement.
Stakeholder engagement:
- Map key stakeholders and develop tailored communication objectives for each group.
- Propose strategies for enhancing internal communication and employee engagement.
Implementation plan:
- Provide a clear roadmap for executing the strategy, including timelines, KPIs, and resource allocation.
- Training and Capacity Building:
- Conduct training sessions or workshops for staff to facilitate smooth implementation of the communications strategy.
Qualifications:
- Master’s degree in communications, Marketing, Public Relations, or a related field is compulsory.
- Minimum of 10 years of experience as a communications consultant or in a similar role, preferably within the management consulting or development sectors.
- Strong understanding of branding principles and effective communication strategies.
- Excellent writing, editing, and presentation skills.
- Ability to work independently and collaboratively with diverse teams.
- Strong analytical and problem-solving skills.
Method of Application
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