At Amy Consulting, we believe that your people are the best assets in your business, regardless of business size, industry and market share. Our primary role is to assist you in identifying your Human Resource needs, developing sustainable action plans, and facilitating changes that align with your organisational objectives.
Job Summary:
- The Content Creator & Social Media Manager will be responsible for creating high-quality photo and video content, managing our social media platforms, developing website content, and crafting email marketing campaigns.
- The ideal candidate is a talented storyteller who can translate our brand's voice into engaging and impactful content.
Roles and Responsibilities:
Content Creation:
- Develop, shoot, and edit original photo and video content that aligns with our brand’s tone and messaging.
- Create visually appealing graphics, images, and videos for use on social media, website, and email marketing.
- Collaborate with the marketing team to brainstorm and develop content ideas.
Social Media Management:
- Manage and oversee all social media platforms (Instagram, Facebook, Twitter, LinkedIn, etc.).
- Plan, schedule, and publish posts regularly to maintain a consistent brand presence.
- Engage with followers, respond to comments, and interact with our online community.
Website Content:
- Write and update engaging website copy that reflects our brand’s voice.
- Work with the team to ensure that website content is up-to-date, accurate, and optimized for SEO.
Email Marketing:
- Create and manage email marketing campaigns, including drafting email copy, designing layouts, and segmenting mailing lists.
- Analyze email marketing performance and provide insights for improvements.
Analytics & Reporting:
- Track and analyze the performance of content across all platforms, providing monthly reports on engagement metrics and suggesting improvements.
- Stay up-to-date with the latest digital marketing trends and adapt strategies accordingly.
Collaboration:
- Work closely with management and design team to ensure a cohesive brand message across all channels.
- Assist in developing marketing campaigns and strategies to increase brand awareness and reach.
Qualifications:
- Proven experience in content creation (photography, videography, graphic design, writing) and social media management.
- Strong understanding of social media platforms, algorithms, and best practices.
- Proficiency with photo/video editing software (e.g., Adobe Creative Suite, Canva, Final Cut Pro).
- Excellent written and verbal communication skills.
- Basic knowledge of SEO and email marketing tools.
- Ability to work independently and manage multiple projects simultaneously.
- Strong attention to detail and a creative mindset.
- Candidate must also be willing to appear on camera when necessary, such as shooting explanatory videos
Method of Application
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