Owens and Xley Consults is a Lagos based company that offers business advisory and consulting services to help Small and Medium-sized Enterprises (SMEs). Our Mission is to provide quality insights, tools and resources needed to build a sustainable business.
Key Responsibilities:
- Create, curate, and schedule compelling content across all platforms (Instagram, TikTok, Facebook, etc.).
- Develop and execute social media strategies to grow engagement and brand visibility.
- Monitor and respond to comments, messages, and mentions to maintain a warm and professional brand presence.
- Track performance metrics using social media insights and analytics tools, and adjust content accordingly.
- Collaborate with the marketing and creative teams to align social media with campaigns, product launches, and promotions.
- Stay informed on trends, platform updates, and best practices in the gifting, lifestyle, and retail space.
- Plan and manage paid social media campaigns to increase product awareness and drive traffic.
- Build relationships with influencers, manage brand collaborations, and support user-generated content.
- Provide monthly social media reports and insights to inform strategy and decision-making.
Requirements/Qualifications
- Strong understanding of major social media platforms and scheduling tools (e.g., Hootsuite, Later, Buffer).
- Creative content creation and storytelling skills with a keen eye for design and aesthetics.
- Excellent written and verbal communication skills.
- Ability to analyze data, interpret results, and adjust strategies for growth.
- Experience with paid ads and analytics tools (e.g., Meta Ads Manager, Google Analytics).
- Bachelor’s degree in Marketing, Communications, Media, or a related field.
- 2+ years of experience in social media management, preferably in retail, lifestyle, or gifting.
- Experience with growing and managing online communities, influencer partnerships, and content calendars is an advantage.
- A passion for visual storytelling, branding, and creating a strong online presence
Method of Application
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