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Content Marketing Specialist at Data2Bots

Data2BotsAbuja, Nigeria Digital Marketing
Full Time
At Data2Bots, we build secure and scalable data solutions in the cloud, helping businesses make informed decisions off their data. Our solutions are driven towards identifying organizational data challenges, designing strategies to address them while keeping your business’s needs top of mind without disrupting your business activities. Our consultants have a broad knowledge in building data pipelines, deploying data infrastructure and developing solutions for businesses across industries. With hands-on experience in problem-solving, our experts can help your business grow by reviewing your existing data infrastructure and providing advice for improvement.

Skills, Qualification And Requirements

  • Bachelor's degree in Marketing, Communications, or related field
  • 3-5 years of experience in content marketing or related field
  • Minimum 2 years of direct sales or sales enablement experience
  • Demonstrated success in developing content strategies that drive sales
  • Excellent communication and interpersonal skills.
  • Strong understanding of neuromarketing principles and sales psychology
  • Proven track record in managing successful social media campaigns
  • Experience with content analytics, A/B testing, and sales metrics

Responsibilities

  • Lead the development and implementation of content strategy, ensuring alignment with brand voice and target audience needs
  • Oversee content workshops and conduct A/B testing to optimize content performance and conversion rates
  • Direct the overall tone and messaging across all content platforms
  • Develop advanced copywriting strategies incorporating neuromarketing principles
  • Create compelling sales-focused content that drives lead generation and conversions
  • Mentor and guide junior team members and interns
  • Analyze content performance metrics and sales conversion data to adjust strategies

Method of Application

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