Promasidor was founded in 1979 by Robert Rose, who left the United Kingdom in 1957 for Zimbabwe to pursue his African dream. As Chairman of Allied Lyons Africa for over 20 years, he travelled extensively across Africa and gained a unique and thorough knowledge of the food industry throughout the continent. In particular he noticed a lack of availability of the one highly nutritious product that the developed world takes for granted - milk. He realised that with technology in the manufacture of milk powders advancing rapidly, there was an exciting opportunity to provide milk powder in small portions that could be packaged in flexible sachets. It was found that removing the animal fat from the milk and replacing it with vegetable fat allowed for a longer shelf life. This meant that for the first time, milk powder could be distributed across the vast African continent, providing access to affordable milk to everyone in Africa. A passionate belief in this vision fuelled the pioneering concept of selling filled milk powder in small sachets and Promasidor began selling the Cowbell brand in the Democratic Republic of Congo (then Zaire) in 1979. Today Cowbell is sold in the majority of countries across the African continent.
Job Purpose and Objectives
- To create and manage the creation of engaging and impactful visual/audiovisual concepts according to requirements that capture and promote the company’s vision.
Key Responsibilities
- Understand project requirements and concepts.
- Use various techniques to create drafts, models and prototypes.
- Produce final design solutions (such as logos, key visuals, interfaces, videos, social media assets, product packaging etc.).
- Pitch creative ideas, when necessary.
- Work independently/interdependently with other internal/external stakeholders in proposing creative strategies where necessary.
- Collaborate with brand managers to launch projects.
- Collaborate with the Digital Specialist to create special holidays adverts, and other social media content as necessary.
- Use feedback from brand team to improve on design task
Job Requirements
Education
- B.Sc/BA from a reputable institution.
Experience
- At least 8 years of experience as a Creative designer
- Experience with design software and graphics editing tools (e.g. Photoshop, illustrator, Adobe After effects, Adobe premiere pro, Adobe Dimension, Adobe Animate, Adobe InDesign, Adobe XD), minimal 3D Software ability will be an advantage.
Knowledge & skills
- Familiarity with design techniques
- Understanding of visual elements (layout, type and fonts)
- Knowledge of video and sound editing
Personal Attributes
- Teamwork skills
- A keen eye for detail
- Time management and multitasking abilities
- Creativity skills and problem-solving aptitude
Method of Application
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