Moniepoint Inc. is a leading financial technology company that provides a seamless platform for businesses to accept digital payments, access credit and access simple business management tools that enable them to grow with ease. We are the parent company of TeamApt Ltd and Moniepoint MFB and we support over 600,000 businesses to process $12 billion monthly through our digital payment acceptance channels.
Your opportunity:
We are seeking a candidate who shows passion for devising strategies for customer journeys, executing them, gauging their effectiveness and refining them. We have an experiment driven approach so a highly analytical mindset and inventive ideas are always welcomed on the team!
Your mission:
- Create and launch engaging CRM campaigns for our customer base, optimizing engagement and retention.
- Build campaigns & automated flows in our CRM tool (customer.io) across multiple channels, such as email, push notifications, SMS and inApp
- Propose innovative CRM campaigns to test, based on solid hypotheses and clear success criteria
- Coordinate all campaign-related activities with the responsible stakeholders, e.g. planning, segmentation, and campaign evaluation
- Formulate tests, document them and share results and CRM best practices across teams and markets
- Monitor and measure relevant CRM KPI’s
- Continuously improve customer communication in order to engage, retain and reactivate customers
Your skills:
- 2-3 years of working experience in the field of CRM or multi-channel marketing
- You are knowledgeable about the customer journey concept, loyalty and retention programs
- You have proven experience in working with CRM and campaign management tools (Experience with customer.io or Braze is a plus)
- You are analytical and data-driven but also have an eye for a great content that enables you to plan, create, introduce and develop successful new CRM campaigns
- You can understand the cause-and-effect relationship and suggest problem-solving actions
- You take pride in your campaigns and see each of them as a learning opportunity
- You are an expert collaborator, efficiently working in international and cross-functional teams
- Excellent communication skills in English are required
- Basic HTML and/or Javascript is a plus
What Moniepoint Can Offer You
- The opportunity to drive financial inclusion and shape the future of the African financial ecosystem
- The chance to work on innovative and impactful projects
- A dynamic, diverse, and collaborative environment where every team member’s voice is recognized and valued
- Flexible work arrangements
- Continuous learning and career growth opportunities
- Competitive salary, individual performance bonuses, and firmwide performance bonus
- Company covered health insurance plans
- Pension plans
Method of Application
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