Faveremit offers the service of exchanging unused giftcards to cash and avoid wastage. We also offer payments for utility bills like airtime, TV bills, electricity bills and more.
Job Description
- The Marketer is responsible for promoting Faveremit’s products and services, including virtual dollar cards, crypto trading, remittance, and gift card exchange, to drive brand awareness, user acquisition, and retention.
- The role involves creating impactful marketing campaigns, engaging content, and strategies that highlight Faveremit’s core value: “One App, Endless Opportunities.”
Key Responsibilities
Marketing Strategy & Execution:
- Develop and implement marketing strategies that increase brand visibility and attract new users to the Faveremit app.
- Plan, execute, and monitor digital marketing campaigns across social media, email, and search platforms.
- Identify target audiences and design tailored marketing messages that convert.
- Work with design and media teams to produce eye-catching graphics, videos, and promotional content.
Social Media & Content Management:
- Manage and grow Faveremit’s social media pages (Instagram, TikTok, X, Facebook, LinkedIn, YouTube).
- Create engaging posts, trends, and campaigns that boost community engagement and brand loyalty.
- Monitor analytics and insights to measure content performance and adjust strategies.
- Respond to comments, inquiries, and messages promptly to maintain positive customer relationships.
Brand Promotion & Partnerships:
- Collaborate with influencers, brand ambassadors, and affiliates to increase brand reach.
- Plan and execute offline marketing activities like campus activations, sponsorships, and events.
- Ensure all marketing materials align with Faveremit’s visual identity and tone.
- Build partnerships with tech and finance communities to promote Faveremit’s ecosystem.
Campaign Analysis & Reporting:
- Track performance of all marketing campaigns (CPC, conversions, engagement, retention).
- Prepare weekly and monthly reports showing marketing ROI and growth metrics.
- Suggest improvements and creative ideas for better campaign performance.
User Growth & Retention:
- Drive user sign-ups, referrals, and app downloads through targeted promotions.
- Develop loyalty programs and referral campaigns that encourage repeat use.
- Conduct user surveys and feedback sessions to understand customer needs and improve satisfaction.
Collaboration & Coordination:
- Work closely with the product, design, and customer support teams to ensure consistent brand messaging.
- Assist in developing ad copy, newsletters, and press releases.
- Support marketing events, app launch campaigns, and community outreach programs.
Key Skills & Attributes:
- Strong knowledge of digital marketing and social media advertising.
- Creative mindset with the ability to turn ideas into viral campaigns.
- Excellent communication and content creation skills.
- Data-driven approach with knowledge of Google Analytics, Meta Ads, or similar tools.
- Passion for fintech, crypto, and financial innovation.
- Ability to work independently and as part of a team.
Method of Application
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