Pruvia integrated limited was conceived in 2006, as regards its incorporation, it is still a relatively young company. it originated in response to providing world class services to the society at large and offering an alternative that is satisfactory in areas of our specialty. It has carried out service rendering duties in various states of Nigeria and within the ever bustling business environment of Lagos. Established by individuals who have had experience in diverse business sectors of the polity, Pruvia Integrated Limited (PIL) was formed with achieving and exuding corporate standards in service delivery. From the time it was conceived to the time it became an incorporated organization registered with the corporate affairs commission with RC1097861, we have had clients that cut across the education sector, petroleum sector, real estate, small and medium enterprises (sme’s).
Job brief
- We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
- He/ She should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
Responsibilities
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements and skills
- B.Sc/HND degree in marketing or any related field
- Minimum of 2 years of Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Must be young, smart and Agile (23-29yrs preferred).
Method of Application
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