We combine a deep knowledge of consumer behaviour and climatic conditions to deliver affordable Lease to own solar services to Micro businesses in Nigeria. Our innovative business model and best-in-class technology is helping our customers to switch from petrol generators to solar. Our mission is to make solar accessible, reliable and affordable to Nigerian micro-businesses for productive use.
Role Overview
- The successful candidate will be responsible for developing, implementing, and managing our digital marketing strategies to increase brand awareness, generate leads, and drive business growth.
Key Responsibilities
- Collect, process, and analyze large datasets to identify trends, patterns, and insights.
- Develop and execute digital marketing campaigns across multiple platforms (social media, email, SEO, PPC, etc.).
- Manage the company’s online presence, including websites and social media platforms.
- Create engaging and relevant content to attract and retain target audiences.
- Monitor, analyze, and report on campaign performance using digital analytics tools.
- Stay up to date with the latest trends and best practices in digital marketing.
- Collaborate with internal teams to align marketing strategies with business objectives.
- Suggest and implement growth strategies to increase brand visibility and market reach.
Requirements
- Bachelor’s Degree in Marketing, Communications, Business, or related field.
- Proven experience as a Digital Marketer or in a similar role.
- Proficiency in digital marketing tools and platforms (Google Ads, Meta Ads, SEO tools, Google Analytics, etc.).
- Strong understanding of content marketing, social media management, and lead generation.
- Excellent communication, creativity, and project management skills.
- Ability to work independently and as part of a team.
Method of Application
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