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Digital Marketing & Communications Officer at Fembol Group

Fembol GroupLagos, Nigeria Digital Marketing
Full Time
Fembol Group is a leading provider of comprehensive shipping, freight, and forwarding solutions. We specialize in delivering reliable and cost-effective logistics services to businesses globally. Our commitment to excellence, innovation, and customer satisfaction has positioned us as a key player in the logistics industry.

Job Ovrview

  • The Digital Marketing & Communications Officer is responsible for driving Fembol Group's brand visibility, managing digital platforms, and ensuring effective communication with stakeholders. 
  • This role is pivotal in achieving the company's vision of becoming a globally recognized brand with a strong, desirable public image.

Key Responsibilities

  • Manage all company social media platforms (Fembol and Hauliin) including posts, comments, and DMs.
  • Create monthly content calendars and oversee consistent posting schedules.
  • Develop engaging content (text, visuals, video) tailored to each platform.
  • Handle external communications with clients, investors, and directors-Press Releases, Proposed Fembol Quarterly Newsletters, Articles, and Trend Reports.
  • Lead the Go-To-Market (GTM) strategy for the Hauliin product launch (Pre-launch, Launch, Post-launch).
  • Manage media relations and coordinate interviews or media features.
  • Plan and execute targeted ad campaigns to generate qualified leads.
  • dentify strategic events and industry opportunities to promote Fembol's brand.
  • Work closely with the Sales team to ensure lead conversion and campaign alignment.
  • Collect and analyze customer feedback to inform brand improvements.

Daily Routine:

  • Content scheduling and engagement monitoring.
  • Drafting press communications or stakeholder updates.
  • Coordinating with the Creative Designer on visuals.
  • Reviewing analytics and refining strategies.'5. Collaborating with Sales for lead updates.

Qualifications

  • A Bachelors Degree
  • Minimum of 2-3 years experience in Digital Marketing & Corporate Communications
  • Female candidates are strongly advised to apply for gender balance.

Method of Application

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