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Digital Marketing/ ICT Executive at Pan-Afric International Schools (PAIS)

Pan-Afric International Schools (PAIS)Edo, Nigeria Digital Marketing
Full Time
Pan-Afric International Schools (PAIS) is a world class technology enabled school established to meet the educational and developmental needs of Nigerians at home and Africans in diaspora at large. In Pan-Afric, we run Creche, Nursery, Primary, Secondary Schools and Adult Education through a well-tailored curriculum and syllabus that is in line with the Nigerian, British and American Curriculum on Education.

Job Description

  • As an Digital Marketing/ICT Executive you be in charge of
  • Executing all digital marketing campaigns, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Designing, build and maintaining the school’s social media presence
  • Measuring and reporting performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Collaborate with the ICT Business Consultant to brainstorm new and creative growth strategies
  • Collaborate with the ICT Business Consultant to create landing pages and optimize user experience and execute Search Engine Optimization strategies
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Maintain the School’s Computer systems and Internet Facilities.
  • Maintain the Schools website. Learning Management System (LMS) and School Management System (LMS)
  • Maintain the School’s Digital Marketing Assets.
  • Reporting directly to the School Administrator and the ICT Business Consultant

Qualifications Required for the position

  • OND or its equivalent with ICT qualifications
  • 1-3 years proven work experience in ICT, Web Applications, digital marketing, networking
  • Experience in managing SEO/SEM, marketing database & Email/Social media campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Strong analytical and data-driven skills
  • Pay attention to details and has a teachable spirit
  • He or She must be residing around Benin City and NOT too far from any of of the school locations.

Skills:

  • Data Analysis, Content Creation, SEO & SEM, Social Media, Networking and Marketing Analytics. Etc.
  • Knowledge: Adobe Creative Suite Canva

Method of Application

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