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Digital Marketing Manager at People Capacity Management

People Capacity ManagementLagos, Nigeria Digital Marketing
Full Time
People Capacity Management is a human resources and management consulting firm located in Lagos, Nigeria. We provide services, expertise and resources to both the private and public sectors through our deep knowledge of issues specific to industries and sectors.

Job Summary 

  • As a Digital Marketer you should be able to develop and execute innovative digital marketing strategies.
  • We need a strategic digital marketer who will be responsible for driving online brand presence, increasing website traffic, and optimizing conversion rates.
  • The primary objective is to achieve business goals through effective digital marketing campaigns and initiatives. 

Job Descriptions 

  • Develop and implement comprehensive digital marketing strategies to meet business objectives. Conduct market research and competitor analysis to identify trends, opportunities, and target audience preferences. 
  • Plan and execute digital marketing campaigns across various channels, including search engines, social media, email marketing, and content marketing. 
  • Optimize website and landing pages to improve user experience and drive conversions. 
  • Monitor and analyze key performance indicators (KPIs) to measure campaign effectiveness and make data-driven decisions. 
  • Collaborate with cross-functional teams to align marketing efforts with overall business goals. 

Job Specifications 

  • Bachelor’s degree in marketing, business, or a related field. 
  • Must have 2-4 years’ experience as a Digital Marketer, with a focus on strategic planning.
  •  In-depth knowledge of digital marketing channels, tools, and best practices. 
  • Strong analytical skills and ability to interpret data and insights. 
  • Proficiency in digital marketing platforms and analytics tools. 
  • Excellent communication and presentation skills

Method of Application

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