Recare is a personal style company. Founded in 1997, our origin is plant-based chemistry. Recare has been using plant-based chemistry to help Africans live beautifully. We provide solutions in hair care, skincare, cosmetics and personal care. Recare is the proud parent brand of a collection of beauty brands including Natures Gentle Touch, Nonstop and Hairsavvy.
Job Description
- The idea candidate will devise, develop and implement an appropriate online marketing and sales strategy to deliver a customer-orientated and cost-effective route to acquire products and solutions.
- Digital Marketing Manager must ensure that the website delivers a great customer experience.
Responsibilities
- Develop strategies that drive customers to the corporate and E-commerce website.
- Improve the design, UX, traffic, and content of the website and social media platforms.
- Use advanced metrics to measure the success of a marketing campaign.
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights.
Qualifications
- The ideal candidate should be a graduate with 10 years experience.
- Must be proficient in the use of MS Office Software.
- Solid knowledge of website analytics tools ( Google Analytics, NetInsight, Omniture, WebTrends, etc.)
- Must presently be a Digital Marketing Manager or equivalent.
Competencies:
- Content Creation
- Editing and Technical skills.
- Research skills
- SEO and Data Analysis skills
- Deep Knowledge of sales trends.
Method of Application
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