TRANSSION HOLDINGS, the company formerly known as TECNO TELECOM LIMITED, established in July 2006, is a high-tech company specializing in the R&D, production, sale and service of mobile communication products. After years of development, TRANSSION has become an important part of the mobile phone industry and one of the major mobile phone manufacturers in the world. Currently, it has full ownership of three famous mobile phone brands TECNO, itel and Infinix, and an after-sales service brand Carlcare. The company has set up offices in many countries and regions, such as Dubai, Nigeria, Kenya, Tanzania, Cameroon and Bengal, and even has built a factory in Ethiopia, which has provided great support for all its brands. In recent years, TRANSSION has grown rapidly in research and development, design, production, sales and after sales service, etc. and achieved great economic strength. And with the great support of all its partners, including Qualcomm, MediaTek, Facebook, Opera, MTN, Airtel, Etisalat, Safaricom, Gameloft, Ogilvy and BBDO, etc., all its brands have enlarged their market share, increased sales volume and enhanced market position continuously, because of which, TRANSSION has ascended to one of the top communication companies in Africa. In 2014, with the total shipments of 46,000,000, TRANSSION has created a new record and successfully ascended to the first camp of mobile phone manufacturers in the world.
About the job
- You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and budget.
Responsibilities
- Develop, implement, and manage digital marketing campaigns.
- Set digital marketing goals aligned with the company's overall business objectives.
- Research, analyze, and identify trends and insights in digital marketing.
- Oversee SEO/SEM efforts, including keyword research, on-page optimization, backlink strategy, and ad campaign management.
- Manage content creation across multiple platforms (blogs, websites, social media).
- Optimize content for search engines to improve visibility and ranking
- Develop and manage paid media campaigns, including Google Ads, Facebook Ads, and other platforms.
- Monitor and optimize campaign performance to achieve ROI goals
- Work closely with design, content, and sales teams to ensure alignment across digital campaigns.
- Could you collaborate with external agencies or vendors as necessary to enhance marketing strategies?
- Stay current with industry trends, digital tools, and best practices to ensure competitive advantage.
Qualifications
- Bachelor’s degree in Marketing, Business, or a related field (preferred).
- 5+ years of experience in digital marketing, with a focus on SEO, SEM, content marketing, and social media.
- Monitor KPIs for all social media channels, including engagement rates, follower growth, and reach?analyze performance data to identify trends, insights, and areas for improvement.
- Proven ability to manage paid advertising campaigns across multiple platforms.
- Communicate regularly with external agencies or influencers as needed to enhance content quality and reach
Method of Application
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