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Digital Marketing Specialist at Vencru Nigeria Ltd

Vencru Nigeria LtdLagos, Nigeria Digital Marketing
Full Time

At Vencru, we know how it feels to be taken for granted. We know how painful it is to waste time on calculations when you should be getting customers . We also know how it feels to lose money, because it’s difficult to track what’s selling the most and where our money goes. That’s why we’re here for you.

Our mission is to make it extremely easy for you to manage your business. We’re offering everything you need—professional invoices you can customize, easy storage of client information, tracking of your sales and inventory, and a service that does the math for you— all in one place . Truth is, Vencru gives you wings to stay at the top of your game.

Responsibilities:

Marketing:

  • Develop and execute comprehensive digital marketing strategies to achieve business objectives.
  • Collaborate with cross-functional teams to align marketing efforts with overall business goals.

SEO Work: Blogs and New Landing Pages:

  • Optimize blogs and new landing pages for search engine visibility and ranking.
  • Collaborate with contractors or SEO specialists as needed to implement SEO best practices.

Email Marketing:

  • Plan and execute email marketing campaigns to nurture leads, engage customers, and drive conversions.
  • Segment email lists and personalize content to improve engagement and conversion rates.

Social Content:

  • Create and curate engaging content for social media channels to increase brand awareness and engagement.
  • Monitor social media platforms, engage with followers, and respond to inquiries and comments.

Hosting Webinars:

  • Organize and host webinars to educate prospects and customers on relevant topics, products, or services.
  • Promote webinars through various channels to maximize attendance and engagement.

Demos: Meetings:

  • Conduct product demos and meetings to showcase features, address customer inquiries, and drive sales.
  • Collaborate with the sales team to support lead generation and conversion efforts.

Launch Announcements:

  • Plan and coordinate launch announcements for new products, features, or initiatives to generate buzz and excitement within the target audience.
  • Develop compelling messaging and creative assets to support launch campaigns.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 2-3 years of experience in digital marketing, preferably in the software or technology industry.
  • Proficiency in SEO strategies and tools, email marketing platforms, and social media management tools.
  • Strong analytical skills and the ability to track and analyze marketing metrics to optimize campaign performance.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
  • Creative thinking and problem-solving abilities, with a passion for staying updated on industry trends and best practices in digital marketing.

Method of Application

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