Amo Farm Sieberer Hatchery Limited has a Vision to be the market leader in the Day Old Chicks market; through exceptional quality products and services that will guarantee profitable poultry farming.
Job Summary
- We are looking for a creative and strategic Digital & Social Media Officer to drive our online marketing efforts and strengthen our brand presence across digital platforms.
- This role involves managing our digital and social media channels, producing engaging content, and executing data-driven campaigns to connect with our audience and enhance our brand.
Key Responsibilities
Social Media Management:
- Develop and implement social media strategies for AMO Farm Sieberer Hatchery and its associated companies.
- Curate and publish engaging content across social media platforms.
- Monitor and respond to audience comments, messages, and inquiries promptly.
- Track social media metrics to measure and report on campaign success.
Content Creation:
- Generate creative content, including text, images, and videos, aligned with brand identity.
- Collaborate with the marketing team to plan and maintain a content calendar.
- Ensure content accuracy, on-brand consistency, and platform optimization.
Digital Marketing:
- Develop and execute digital marketing campaigns to drive awareness, engagement, and conversions.
- Utilize SEO, SEM, email marketing, and other techniques to enhance online presence.
- Monitor campaign performance and provide insights on digital marketing effectiveness.
Brand Management:
- Maintain a consistent brand voice and visual identity across digital channels.
- Work with the design team to create visually appealing graphics and videos.
- Stay updated on digital marketing trends to keep strategies current and impactful.
Analytics and Reporting:
- Use analytics tools to track the performance of social media and digital campaigns.
- Provide regular performance reports and actionable insights to management.
- Adjust strategies based on data insights to optimize campaign effectiveness.
Qualifications
- Bachelor’s Degree (B.Sc.) or HND in Marketing, Communications, or related field.
- 2-3 years of proven experience as a Digital & Social Media Officer or similar role.
Requirements
- Strong understanding of social media platforms, trends, and best practices.
- Excellent written and verbal communication skills.
- Proficiency with content creation tools (e.g., Adobe Creative Suite, Canva).
- Experience with SEO, SEM, email marketing, and other digital marketing techniques.
- Analytical skills for interpreting data and making data-driven decisions.
- Creative thinking, problem-solving abilities, and adaptability.
- Ability to work both independently and collaboratively in a team.
Required Competencies:
- Creativity: Able to generate fresh ideas and engaging content.
- Strategic Thinking: Capable of planning effective campaigns and optimizing them based on performance data.
- Communication: Clear and professional in written and verbal interactions.
- Analytical Mindset: Proficient in data analysis and informed decision-making.
Expected Behavioral Attributes:
- Proactiveness: Takes initiative and adapts to changing needs.
- Reliability: Completes tasks on time and upholds high-quality standards.
- Collaboration: Works well with cross-functional teams to support brand goals.
- Commitment to Excellence: Demonstrates a strong work ethic and dedication to the role.
Benefits
- Competitive salary and benefits package.
- Opportunities for professional development and career growth.
- Work in a dynamic, collaborative environment with industry leaders.
- Contribute to the success of a diverse group of associated companies.
Method of Application
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