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He will focus on providing African insights to Chinese sellers, and help Jumia Global develop its brand awareness across China:
- Conduct offline interviews with local customers and local commercial teams;
- Independently take videos & edit videos weekly; manage Jumia Global video account;
- Plan and execute quality content for all JG marketing events, articles, material;
- Collaborate with teams across countries to produce content for each country;
- Collaborate with the design team to ensure quality visuals for the content.
Requirement
- Skillful in video shooting and editing independently;
- Passion for social media scene and trends; popular video blogger is a plus;
- Excellent communication skills;
- Understanding Chinese people and culture, know Chinese is a plus;
- Marketing or Business related major during education;
- Need to submit past video works when applying for this role.
KPI setting
- Number of influencers increase on major Chinese social media channels;
- Number of sellers onboard driven from social media channels;
- Number of viewers on each content published;
- Routine compliance (weekly report, weekly/monthly content plan, weekly/monthly performance review)
Method of Application
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