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Global Content Marketing Manager at Jumia Nigeria

Jumia NigeriaNigeria Digital Marketing
Full Time
Jumia is your number one Online Shopping solution in Nigeria. There is an online electronic store where you can purchase all your electronics, as well as books, home appliances, fashion items, shoes, mobile phones and more online and have them delivered directly to you. Jumia has payment options that suit everyone, and we have a payment-on-delivery option for extra convenience. Shopping online in Nigeria is easy and convenient with us. The Jumia mall provides you with a wide range of products you can trust. Discover JIM's Big Thing for that special person in your life. You can also shop online for Valentine gifts and have them delivered directly to your loved one.

He will focus on providing African insights to Chinese sellers, and help Jumia Global develop its brand awareness across China:

  • Conduct offline interviews with local customers and local commercial teams;
  • Independently take videos & edit videos weekly; manage Jumia Global video account;
  • Plan and execute quality content for all JG marketing events, articles, material;
  • Collaborate with teams across countries to produce content for each country;
  • Collaborate with the design team to ensure quality visuals for the content.

Requirement

  • Skillful in video shooting and editing independently;
  • Passion for social media scene and trends; popular video blogger is a plus;
  • Excellent communication skills;
  • Understanding Chinese people and culture, know Chinese is a plus;
  • Marketing or Business related major during education;
  • Need to submit past video works when applying for this role.

KPI setting

  • Number of influencers increase on major Chinese social media channels;
  • Number of sellers onboard driven from social media channels;
  • Number of viewers on each content published;
  • Routine compliance (weekly report, weekly/monthly content plan, weekly/monthly performance review)

Method of Application

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