FHON Consulting Limited is here to solve industry challenges in: business strategy, branding, marketing, public relations, organizational operations, Human Resources, information technology, digital presence, advanced analytics, advisory services and corporate finance across all industries.
Description
Social Media Strategy Development:
- Develop and execute social media strategies aligned with the organization's goals and objectives.
- Identify target audiences and create content tailored to engage them effectively.
- Stay updated with social media trends, tools, and best practices to optimize strategies.
Content Creation and Management:
- Create and curate engaging content for various social media platforms such as Facebook, Twitter, Instagram, LinkedIn, etc.
- Develop multimedia content including text, images, videos, and infographics.
- Manage content calendars to ensure consistent posting and timely responses to audience interactions.
Community Engagement:
- Foster a sense of community and build relationships with the organization's followers or fans.
- Respond to comments, messages, and inquiries promptly and professionally.
- Monitor conversations and feedback about the organization, addressing both positive and negative comments appropriately.
Analytics and Reporting:
- Monitor social media metrics and analytics to track performance and evaluate the effectiveness of campaigns.
- Use insights to optimize content strategies and improve engagement and reach.
- Prepare regular reports highlighting key metrics, trends, and areas for improvement.
Social Media Advertising:
- Plan and execute paid social media advertising campaigns to reach specific target audiences and achieve campaign objectives.
- Monitor ad performance, adjust targeting parameters, and optimize ad creatives for better results.
Brand Management:
- Maintain brand consistency across all social media channels, ensuring that messaging and visuals align with the organization's brand guidelines.
- Protect the organization's reputation by monitoring for any negative mentions or brand infringements and taking appropriate action.
Collaboration and Coordination:
- Collaborate with other departments such as marketing, public relations, and customer service to align social media efforts with overall organizational strategies.
- Coordinate with external partners, influencers, or agencies as needed for content creation or campaign collaborations.
Stay Updated with Industry Trends:
- Keep abreast of the latest trends, features, and algorithm changes on social media platforms.
- Experiment with new tools, formats, and strategies to keep the organization ahead of the curve.
Crisis Management:
- Be prepared to handle social media crises or negative publicity effectively, with a focus on transparency, empathy, and quick resolution.
Compliance:
- Ensure compliance with relevant laws, regulations, and industry guidelines regarding social media usage, data privacy, and advertising standards.
Requirements
- Candidates should possess a Bachelor's Degree / HND in relevant fields
- 1-3 years experience
Method of Application
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