Manager - Corporate Communication Digital at MTN Nigeria

MTN Nigeria is part of the MTN Group, Africa\'s leading cellular telecommunications company. On May 16, 2001, MTN became the first GSM network to make a call following the globally lauded Nigerian GSM auction conducted by the Nigerian Communications Commission earlier in the year. Thereafter the company launched full commercial operations beginning with Lagos, Abuja and Port Harcourt. MTN paid $285m for one of four GSM licenses in Nigeria in January 2001. To date, in excess of US$1.8 billion has been invested building mobile telecommunications infrastructure in Nigeria. Since launch in August 2001, MTN has steadily deployed its services across Nigeria. It now provides services in 223 cities and towns, more than 10,000 villages and communities and a growing number of highways across the country, spanning the 36 states of the Nigeria and the Federal Capital Territory, Abuja. Many of these villages and communities are being connected to the world of telecommunications for the first time ever. The company\'s digital microwave transmission backbone, the 3,400 Kilometre Y\'elloBahn was commissioned by President Olusegun Obasanjo in January 2003 and is reputed to be the most extensive digital microwave transmission infrastructure in all of Africa. The Y\'elloBahn has significantly helped to enhance call quality on MTN network.

Mission:

• To develop an enterprise digital communications strategy, oversee the effectiveness of all internal digital communication platforms, and contribute to digital transformation through the deployment of high-performing intranet and multimedia solutions for internal campaigns and key business initiatives.

Description:

• Develop internal campaigns and key business initiatives.
• Develop engaging and effective digital communication campaigns to drive understanding and buy-in among critical stakeholders.
• Develop effective multi-platform and multi-stakeholder messaging via digital channels.
• Understanding of approved MTNN Communication Code and group-wide corporate identity guidelines and their application to digital communication materials.
• Ensure that the enterprise-wide intranet (SHARE) is an effective business communication tool as well as a dynamic collaboration and internal bonding platform that complies with corporate identity guidelines.
• Ensure the smooth running of digital channels in the corporate section of the MTN website.
• Design, develop, and deliver the best possible user experience for all MTN Nigeria’s internal digital and communications channels, including:
•  The primary intranet (SHARE) and various secondary portals and content management systems.
•  Online publishing platforms and the staff radio platform.
•  Digital screens in all locations.
• Supervise output from creative and digital content consultants to deploy an integrated communications and engagement strategy to positively influence internal stakeholder perception.
• Effectively communicate metrics and progress to key internal stakeholders.
• Provide key communication support to business units as well as key business-wide initiatives.
• Serve as a digital communications ambassador from a corporate reputation management perspective, working closely with the information systems, human resources, and marketing functions as well as digital services consultants, providing strategic advice on service delivery that enhances communications and employee engagement while constantly seeking opportunities to bring creative digital or rich multimedia solutions to internal stakeholder engagement as the workplace becomes increasingly digital.
• Coach and train the team to ensure understanding of the department's objectives and goals, awareness of set targets/requirements and regularly review their training needs.
• Review individual team members' performance and complete appraisals in accordance with employee performance appraisal procedures and time schedules.

Education:

• First degree in any relevant discipline 
• A Master’s Degree/relevant professional qualification(s) will be an advantage

Experience:

6 – 13 years’ experience which includes:

• Minimum of 3 years’ experience in corporate communications, digital specialization; content development for varied audiences and a large, dispersed workforce.
• Experience in corporate communications – strategy and content development for diverse audiences.
• Excellent communication, editorial and publishing skills, also video editing and radio broadcasting skills.
• Knowledge of evolving, contemporary digital communication tools and techniques.
• Excellent technical knowledge of digital technologies and tools such as HTML, CSS, JavaScript, content management systems, etc.
• Hands-on experience using relevant software such as the Adobe Suite, Sketch up, CorelDraw, etc. 
• Sound understanding of UX (User Experience) principles.
• Experience working in a medium to large organization.  
• Effective supervisory skills, managing a diverse and high performing team.

Method of Application