We are a full service marketing and communications company partnering with established and emerging brands to help them achieve their strategic marketing and communication goals. We prioritise telling your brand story in a way that is compelling, engaging, well rounded, and connects with your target audience using the appropriate media. ?
Job Description
- Develop and execute marketing communication strategies that align with the company's marketing goals.
- Identify target audiences and their preferences to tailor messaging.
- Maintain consistent and on-brand messaging across all marketing materials.
- Ensure that all content effectively communicates the company's value proposition.
- Select appropriate communication channels (e.g., social media, email, print, events) for specific campaigns.
- Develop and maintain relationships with media outlets, bloggers, and industry influencers.
- Prepare press releases and manage media coverage for product launches or other significant events.
- Plan, execute, and track the performance of marketing campaigns.
- Analyze campaign data to assess effectiveness and make data-driven adjustments.
- Assist in organizing and promoting events, trade shows, and conferences.
- Coordinate promotional materials and messaging for these events.
- Work closely with the marketing team, designers, copywriters, and external agencies.
- Manage the marketing communications budget, ensuring cost-effectiveness and ROI.
- Create and curate compelling content, including written, visual, and multimedia materials, for various marketing channels (e.g., websites, social media, email marketing, brochures, press releases).
Qualifications
- Bachelor's degree in marketing, communications, or a related field.
- Proven experience in marketing, preferably with a focus on marketing communications.
- Strong written and verbal communication skills.
- Proficiency in content creation and marketing tools, such as graphic design software, email marketing platforms, and analytics tools.
- Familiarity with branding and brand management.
- Excellent project management and organizational skills.
- Ability to analyze data and draw actionable insights.
- Creative thinking and a strong understanding of market trends.
- Strong interpersonal and collaboration skills
Method of Application
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