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PR and Events Executive at Recare

RecareLagos, Nigeria Digital Marketing
Full Time

Recare is a personal style company. Founded in 1997, our origin is plant-based chemistry. Recare has been using plant-based chemistry to help Africans live beautifully. We provide solutions in hair care, skincare, cosmetics and personal care. Recare is the proud parent brand of a collection of beauty brands including Natures Gentle Touch, Nonstop and Hairsavvy.

Do you desire an exciting opportunity at a leading beauty care company in Nigeria?

Do you have the confidence that fits into our culture of competence? 

We are open for you to join out winning team.

PR & Events Executive is responsible for developing and executing both public relations strategies to manage a company's public image and event planning to promote brand awareness, often including coordinating press coverage, managing media relations, and organizing corporate events to engage target audiences. 

Responsibilities

Public Relations Strategy:

  • Crafting and implementing comprehensive PR plans to maintain a positive brand reputation. 
  • Writing press releases, media pitches, and other communication materials 
  • Managing media inquiries, scheduling interviews with journalists, and building relationships with key media contacts 
  • Monitoring media coverage and analyzing its impact on brand perception 
  • Developing crisis communication strategies to address negative publicity 

Event Planning and Execution:

  • Conceptualizing, planning, and managing corporate events like conferences, product launches, trade shows, and customer appreciation events 
  • Budgeting and managing event logistics including venue selection, catering, speaker coordination, and registration 
  • Developing event marketing materials and promoting events through various channels 
  • Overseeing event execution on-site, ensuring smooth operations and addressing any issues.

Social Media Management:

  • Developing and managing social media strategies to align with PR objectives 
  • Creating engaging content for social media platforms to increase brand visibility 

Reporting and Analysis:

  • Tracking key PR metrics like media impressions, social media engagement, and event attendance 
  • Preparing reports on PR campaign performance and identifying areas for improvement 

Competencies

  • Excellent written and verbal communication skills
  • Knowledge of media relations and public relations principles
  • Knowledge in event planning and execution
  • Ability to manage multiple projects and deadlines effectively
  • Strong organizational skills and attention to detail
  • Proficiency in social media platforms and digital marketing tools

Requirements

  • B.Sc/HND in Mass Communication, Journalism or Public Relations 
  • 3-5 years Relevant Working Experience
  • Solid knowledge of website analytics tools (Google Analytics, Netinsight,Omniture,Webtrends )

Method of Application

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