The Content Creator plays a crucial role in crafting visually appealing and engaging content that resonates with the brand's target audience.
They are responsible for creating various types of content, including images, videos, and written content, to promote products, tell the brand's story, and drive engagement.
Responsibilities
Conceptualize and produce high-quality visual and written content for the brand's social media platforms, website, and app.
Collaborate with the marketing team to develop content strategies aligned with the brand's objectives.
Conduct photoshoots, product styling, and video production as needed.
Edit and enhance content using relevant software tools.
Create visually engaging content to effectively showcase the brand and its products across digital channels.
Collaborate with the marketing team to develop content strategies that align with the brand's identity and resonate with the target audience.
Produce compelling content featuring influencers to boost brand collaboration visibility.
Stay updated with industry trends and incorporate them into the brand's
Social Media Officer is responsible for overseeing the brand's presence on various social media platforms. They play a key role in building and maintaining the brand's online community, driving engagement, and executing social media campaigns effectively.
Develop and implement a comprehensive social media strategy across multiple platforms.
Create and curate content calendars, including posts, stories, and live events.
Interact with followers, respond to comments and messages, and foster a positive online community.
Monitor social media analytics and provide regular reports on performance and recommendations for improvement.
Collaborate with the Content Creator and Marketing Assistant to align social media efforts with overall marketing goals.
Stay informed about social media trends and platform updates.
Monitor and regularly engage on influencers pages
Collaborate with the marketing team to ensure content and aesthetics are aligned with overall branding and messaging.
Come up with new and unique social media concepts and collaborate with the content team to seamlessly integrate them into the content plan and production process.
