Social Media Copywriter at Terminal Africa Inc

About the Role

• You’ll be responsible for crafting and managing content that drives engagement, builds trust, and helps us grow.
• From blog articles to social media posts to customer stories, you’ll develop creative, helpful, and inspiring content that speaks to the needs of African businesses shipping to the world.
• You’ll also manage our social media channels, helping us grow our online community and brand presence.

Responsibilities & Duties

• Plan, write, and publish regular blog articles for our website
• Manage and grow our social media channels (LinkedIn, Instagram, X/Twitter, Facebook, etc.)
• Develop content calendars and campaigns to support marketing goals
• Write engaging captions, posts, and social copy for organic and paid content
• Research and write educational content on logistics, shipping, e-commerce, and global trade
• Create and manage short-form content (graphics, reels, carousels) with our design team
• Work with the marketing team to produce email newsletters and marketing materials
• Monitor trends and conversations in logistics, e-commerce, and African business
• Engage with our online community—responding to comments, DMs, and conversations
• Track content performance and social media growth, and provide insights and reports

Qualifications & Skills

• Have 2+ years of experience in writing, content marketing, or social media management
• Are an excellent writer—clear, engaging, and adaptable in tone and style
• Are familiar with social media growth strategies (organic, paid, influencer partnerships)
• Are comfortable creating content in various formats: blog posts, reels, carousels, stories
• Have a good understanding of digital marketing principles and audience engagement
• Are creative, curious, and love telling stories that educate and inspire
• Are highly organised—able to manage content calendars and deadlines
• Have experience with social media tools (Buffer, Later, Hootsuite, or similar)
• Have experience with basic design tools (Canva, Figma, Adobe suite)
• Understand logistics, ecommerce, or African SME markets (a plus, but not required)
• Are passionate about empowering African businesses to thrive globally

Benefits

• Be part of a fast-growing African startup solving real-world problems
• Work with a passionate, talented team across product, tech, and operations
• Shape how African businesses connect with the global economy
• Flexible, remote-first culture
• Opportunity for growth, ownership, and impact
• Competitive compensation

Method of Application