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Social Media Manager at Alerzo Limited

Alerzo LimitedLagos, Nigeria Digital Marketing
Full Time
ALERZO limited is a B2B logistic company with the aim of reinventing and revolutionizing the way goods move from manufacturer to retailers in Emerging markets.

Description  

  • We are looking for a witty and strategic social media executive to manage our company’s online presence.  
  • You will also be responsible for creating and managing social media content for all social media pages, driving and monitoring user engagement and analyzing feedback. 

Responsibilities  

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification. 
  • Develop social media marketing campaigns to drive online brand awareness and customer engagement. 
  • Generate, edit, publish and share content (text, images, videos) that builds meaningful connections and encourages community members to take action. 
  • Set up and optimize company pages within each platform to increase the visibility of the company’s social content. 
  • Create editorial calendars and syndication schedules. 
  • Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram, and YouTube, adapting content to suit different channels. 
  • Launch optimized online adverts through Google Ad words, Facebook to increase company and brand awareness 
  • Analyze the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and make recommendations for improvements (Social Media Reports) 
  • Monitors and develops reports on competitor activity within social media spaces. 

Requirements

  • Degree in marketing, communication studies, journalism, creative writing, or similar. 
  • Experience as a social media executive at a similar company. 
  • Expert knowledge of all leading social media sites, including their algorithms and social analytics tools knowledge. 
  • Firm grasp of CRM and social media scheduling software. 
  • In-depth understanding of the processes surrounding the creation and distribution of paid advertisements. 
  • Ability to create authoritative and persuasive texts. 
  • Flexible and engaging writing style. 
  • Knowledge of pertinent engagement metrics. 
  • Must have an NYSC exemption/discharge certificate

Method of Application

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