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Social Media Manager at Elvaridah

ElvaridahLagos, Nigeria Digital Marketing
Full Time
Elvaridah is a Business Development Company with the primary objective of working with businesses and business owners to start up their businesses, improve, differentiate or expand already existing ones.

Job Summary: 

  • The Social Media Manager will be responsible for managing and executing the salon's social media strategy.
  • This includes creating engaging content, growing our online community, and driving traffic to our services.
  • The ideal candidate will have a passion for the beauty industry, excellent communication skills, and a strong background in social media management.

Key Responsibilities:

  • Content Creation:
  • Develop and curate engaging content for all social media platforms, including Facebook, Instagram, Twitter, and Pinterest.
  • Create visually appealing graphics, videos, and posts that reflect the salon's brand and services.
  • Plan and execute social media campaigns, promotions, and special offers.
  • Community Management:
  • Monitor and respond to comments, messages, and reviews in a timely and professional manner.
  • Foster a positive online community and encourage customer engagement.
  • Identify and collaborate with influencers and brand ambassadors to expand our reach.
  • Strategy and Analytics:
  • Develop and implement a comprehensive social media strategy to increase brand awareness and drive traffic to the salon.
  • Analyze social media metrics and provide regular reports on performance, including insights and recommendations for improvement.
  • Stay up-to-date with the latest social media trends, tools, and best practices.
  • Collaboration:
  • Work closely with the Salon Manager and other team members to align social media efforts with overall business goals.
  • Coordinate with the marketing team to ensure consistent messaging across all channels.
  • Assist in the planning and execution of events, photoshoots, and other marketing activities.

Qualifications:

  • Proven experience as a Social Media Manager or similar role in the beauty or fashion industry.
  • Strong understanding of social media platforms and best practices.
  • Excellent written and verbal communication skills.
  • Proficiency in graphic design tools such as Adobe Creative Suite or Canva.
  • Experience with social media management tools (e.g., Hootsuite, Buffer).
  • Strong analytical skills and the ability to interpret social media metrics.
  • Creative mindset with attention to detail.
  • Ability to work independently and as part of a team.
  • High school diploma or equivalent; a degree in Marketing, Communications, or a related field is a plus.

Method of Application

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