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Social Media Manager at HR-on-Wheels

HR-on-WheelsLagos, Nigeria Digital Marketing
Full Time
HR-on-Wheels is the premier one-stop shop for all HR needs of your startup and SMEs. We understand the importance of laying the right foundation for your people strategy and thus tailored our offering to cater to the piecemeal and bespoke needs of your organisation. Who we are: Consortium of HR professionals providing HR services to startups, small and medium enterprises on a project-by-project basis bringing their expertise in key functional HR areas to the fore. Vision: to transform the landscape of the practice of Human Resources Management delivery to SMEs leveraging technology to remove borders across regions and geographical terrain. Our Mission Statement: Provide the right foundation for the human resources function to small and medium sized organisations at an affordable and in an easily accessible manner.

Job Summary

  • We are seeking a dynamic and creative Social Media Manager to join our marketing team. 
  • In this role, you will be responsible for managing and growing our social media presence across multiple platforms, with a focus on brand awareness, engagement, and lead generation. 
  • You will play a key role in developing and executing content strategies that align with our goals of showcasing thought leadership, fostering community engagement, and promoting our HR consulting services.

Key Responsibilities

  • Content Creation & Management: Develop, create, and curate engaging content for social media platforms (LinkedIn, Twitter, Facebook, Instagram, etc.) that highlights our HR expertise, services, and company culture.
  • Strategy Development: Work with the marketing team to create a comprehensive social media strategy that supports brand growth, awareness, and business goals.
  • Engagement & Community Building: Engage with followers, respond to comments and messages, and cultivate an active online community around HR-related discussions and topics.
  • Analytics & Reporting: Monitor, analyze, and report on key performance metrics (KPIs) for social media campaigns. Provide actionable insights to improve performance and drive traffic.
  • Brand Voice & Consistency: Ensure consistency in brand messaging, voice, and style across all social media platforms.
  • Campaigns & Ads: Plan and execute paid social media campaigns to drive leads and conversions for our consulting services.
  • Collaboration: Work closely with the HR consulting team to highlight case studies, success stories, and HR industry trends.

Requirements

  • OND / HND / BSc in Marketing, Communications, Business, or a related field.
  • 2+ years of experience in social media marketing, preferably within HR, recruitment, or a B2B environment.
  • Strong knowledge of social media platforms, trends, and best practices.
  • Excellent communication, writing, and editing skills.
  • Proficiency in social media management tools.
  • Ability to think creatively and strategically with a strong attention to detail.
  • Understanding of the HR industry and its language is a plus.
  • Experience with social media advertising (Facebook Ads, LinkedIn Ads).
  • Knowledge of SEO and content marketing strategies.
  • Basic graphic design skills (e.g., Canva, Adobe Creative Suite).
  • Ability to work independently in a hybrid work environment.
  • This is a full-time role, candidate must have completed the NYSC
  • Proximity to location is a PLUS.

Method of Application

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