As the Social Media Manager, you will be responsible for developing and implementing social media strategies to enhance the school’s online presence, engage with parents, students, and the wider community, and promote our school's activities, achievements, and values.
You will manage the school's social media platforms and create engaging content to grow our online audience.
Responsibilities
Develop, implement, and manage the school’s social media strategy.
Create engaging content including text, images, videos, and infographics tailored to different platforms (Facebook, Instagram, Twitter, etc.).
Monitor and respond to comments, messages, and queries from followers.
Collaborate with the school’s marketing and admissions teams to promote events, programs, and achievements.
Stay up-to-date with the latest social media trends and best practices to enhance engagement and brand visibility.
Track and analyze the performance of social media campaigns, providing reports on key metrics.
Ensure all content aligns with the school's values, vision, and mission.
Requirements
Proven experience as a Social Media Manager or similar role.
Strong understanding of social media platforms, algorithms, and best practices.
Excellent written and verbal communication skills.
Creative mindset with an eye for detail and a passion for digital storytelling.
Ability to manage multiple projects and meet deadlines.
Proficiency in social media management tools and analytics platforms.
Knowledge of educational institutions or experience working in the education sector is a plus.
Qualifications
Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
Minimum of 2 years of experience managing social media platforms.