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Social Media Manager & Graphic Designer at Mediflex Industries PVT

Mediflex Industries PVTLagos, Nigeria Digital Marketing
Full Time
Mediflex Industries PVT Limited is a Manufacturing Company that is involved in the manufacturing of quality medical consumables like medical hand-gloves, face masks and other supplies used in hospitals, laboratories and medical outfits. We are driven by a passion to provide high-quality medical supplies and equipment to healthcare providers and consumers. Our commitment is to improve patient outcomes by ensuring that our products meet the highest standards of safety, quality, and effectiveness.

Job Description

  • The Social Media & Graphic Designer will be responsible for enhancing Ryhenz & Mediflex Industries' online presence by creating engaging visual and written content, managing social media platforms, and maintaining a cohesive brand identity.
  • This role involves designing graphics for digital and print, developing creative campaigns, and building strong connections with target audiences through innovative content strategies.

Responsibilities

  • Develop and implement creative social media strategies to enhance brand visibility and engagement.
  • Create and Manage platforms such as Facebook, Instagram, LinkedIn, Tiktok and Twitter etc.
  • Craft compelling posts, stories, and campaigns to foster interaction and loyalty.
  • Respond to comments, inquiries, and direct messages in a professional and timely manner.
  • Monitor trends and analyze performance metrics to optimize campaigns.
  • Design visually appealing graphics, including flyers, banners, posters, and social media visuals, aligned with the brand's aesthetic.
  • Create engaging multimedia content such as videos, GIFs, and animations.
  • Collaborate with the team to conceptualize and execute design projects for digital and print media.
  • Write engaging captions, blog posts, and product descriptions that resonate with target audiences.
  • Plan and maintain a content calendar to ensure timely delivery of campaigns and posts.
  • Work closely with the marketing and sales teams to align social media strategies with overall business goals.
  • Coordinate with external agencies or influencers for collaborations and promotional activities.
  • Track social media and content performance using tools like Google Analytics and Hootsuite.
  • Provide actionable insights to enhance engagement.
  • Stay updated on design and social media trends to innovate strategies.
  • Ensure all visual and written content maintains consistency in tone, style, and branding.
  • Develop guidelines and templates for standardizing the company’s design and social media materials.
  • Assist in marketing events, campaigns, and exhibitions as required.
  • Support website updates and maintenance when necessary.
  • Manage and maintain the company's website, ensuring content accuracy, relevance, and optimization for search engines (SEO).
  • Monitor website analytics, track user behavior, and implement strategies to improve website performance and user experience.
  • Perform other related duties as assigned by the MD/CEO, Operations Manager, HR/ADMIN etc.

Requirements

  • A Bachelor’s degree, OND, HND in Mass Communication, Sales/Marketing, Economics, Business Administration Graphic Design, Marketing, Communications, or a related field.
  • Minimum of 3-years’ experience in graphic design and social media management.

Skills:
The incumbent must demonstrate the following skills:

  • Strong graphic design and layout skills.
  • Excellent understanding of social media algorithms and trends.
  • Exceptional communication and storytelling abilities.
  • Proficiency in SEO and digital marketing tools.
  • Ability to multitask and manage tight deadlines.

Method of Application

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