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Brand Activation Officer at Alan & Grant

Alan & GrantLagos, Nigeria Digital Marketing
Full Time
Alan & Grant, is a Human Resources and Business Advisory firm. By combining creative and strategic minds, we co-create relevant and impactful solutions to our clients. ...additionally, we are developing capabilities to create and manage a portfolio of HR & Enterprise Products aimed at enhancing employee performance, business agility and overall productivity

Job Description

  • Our client is an open commerce platform connecting brands, distributors, and retailers/wholesalers to facilitate seamless transactions and ensure rapid inventory turnover.

Job Summary

  • The role of the BAOs will be to drive engagement with wholesalers and retailers, fostering their purchase of brands from our distributors.
  • This engagement is crucial for ensuring faster inventory turnover and increased revenue for all stakeholders.

Key Responsibilities

  • Daily Planning and Execution:
  • Articulating a clear list of wholesalers and retailers to visit each day.
  • Pre-call planning to set call objectives and focus on products for engagement.
  • Checking stock balances with assigned distributors.
  • Confirming the supply status of orders previously generated and passed to distributors for fulfillment.
  • Customer Engagement
  • Visiting an agreed number of customers daily.
  • Activating and onboarding new customers onto the platform.
  • Influencing customers to place orders for brands on the platform.
  • Monitoring stock depletion levels and engaging customers to drive sales for accelerated sell-through.
  • Ensuring orders raised by customers are delivered promptly by the distributors

Requirements

  • Minimum of an OND holder
  • Must reside in the areas of deployment
  • Possess a rich knowledge of market nuances in assigned areas.
  • Experience in a similar role is a key success factor.
  • Must be capable of engaging wholesalers and retailers effectively to drive sales

Method of Application

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