HEMPAWA CONSULT is a global strategy consulting firm with offices across Nigeria. We counsel our clients on their key strategic issues, leveraging our deep industry expertise and using analytical rigor to help them make informed decisions more quickly and solve their toughest and most critical business problems. We advise and support local and global companies that are leaders and aspiring leaders in their industries. Companies come to us because they know we offer the knowledge, insight and guidance they need to move forward with confidence. Our consultants deliver world-class and rigorous analysis, deep knowledge of their industries, and pragmatic solutions to produce practical, high-impact results - quickly.
Job description
- We are looking for a highly experienced Brand Communications and Partnerships Manager to lead our branding initiatives and drive our market presence forward. The ideal candidate will have a strategic mindset, extensive experience in brand positioning, and a talent for managing both people and projects to maximize brand impact.
Key Responsibilities:
- Conduct consumer and market research to inform branding strategies.
- Develop and refine brand strategy based on research insights to ensure optimal market positioning.
- Lead and manage a team of marketing professionals focused on brand initiatives.
- Collaborate with clients and cross-functional teams across the organization.
- Oversee branding projects through various development stages to successful completion.
- Foster and maintain strong relationships with key company stakeholders.
- Manage and allocate budgets effectively to support branding efforts.
- Organize and travel for events such as product launches, campaigns, project briefs, exhibitions, and photo shoots.
- Drive creative development to engage the target audience and inspire action.
- Establish performance standards, pricing parameters, and sales estimates based on market applications.
- Track and report on the performance of all marketing campaigns, evaluating ROI and key performance indicators (KPIs).
- Stay informed on market trends, consumer behaviors, and competitor activities, managing both new and ongoing marketing initiatives.
- Oversee product distribution channels and monitor consumer reactions.
Requirements:
- Proven experience in brand communications, marketing, or a related field.
- Strong leadership skills with a focus on team management and stakeholder relations.
- Ability to work in a fast-paced environment, with experience managing multiple projects.
- Excellent analytical skills to assess brand performance and consumer insights.
Method of Application
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