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Brand Manager at Image & Time

Image & TimeLagos, Nigeria Digital Marketing
Full Time
Image & Time is a full service Design and Consultancy company. Our goal is to innovate and build the future in collaboration with our clients and partners. We do this by leveraging Design Thinking and employing a human-centered process. Our mission is to be the premier agency building and promoting the greatest brands in Africa and globally; creating real, emotional connections between business and their customers and delivering lasting and measurable value to our clients. To create new value in Africa and beyond through our design practice, by creatively tackling challenges great and small. Our work will include business and brands, products and packaging, Experience design and interfaces, in areas such as health and education, financial services and manufacturing, industry and infrastructure, tech, energy and sustainability to agriculture and food safety.

THE ROLE

  • The Brand Manager role requires a strategic and creative communicator and culture shaper who will actively co-create an iconic and innovative brand.
  • The ideal candidate will also be responsible for improving the brand-building and communication efforts of our organizations, providing long-term brand communication strategy, and a practical road map for execution.

Responsibilities:

  • Create and implement a long-term brand communication strategy, producing a yearly commercial calendar plan.
  • Create informative and interesting press releases, press kits, newsletters, and related marketing materials.
  • Collaborate with other teams to identify the public voice of the brand.
  • Create style guides and brand voice outlines for all public relations, marketing, advertising and other vital departments.
  • Consult with executive management to develop effective communication procedures and policies for various situations or crises.
  • Prepare detailed media activity reports.
  • Plan and manage the design, content, and production of all marketing materials.
  • Supervise projects to guarantee all content is publication-ready.
  • Build and maintain a strong and engaged alumni network
  • Respond to communication-related issues in a timely manner.
  • Own the development and messaging of the brand narrative
  • Communicate with media outlets and journalists and create press kits.
  • Perform communications research and monitor the progress of various communications strategies.

Qualifications & Skills

  • A minimum of 3-5 years of experience working as a Brand Manager, marketing communications specialist, or brand strategist within the digital, creative and advertising space.
  • Minimum of HND/B.Sc. in relevant discipline.
  • Efficient analytical, and problem-solving abilities, along with an ability to multitask in a fast-paced start-up environment.
  • Effective time management skills – the ability to prioritise and meet project deadlines.
  • Proficiency in Microsoft Office tools.
  • Excellent written, listening and communication skills.
  • Strategic thinker able to identify long-term opportunities and trends
  • Excellent organizational and project management skills and ability to meet deadlines.
  • Self-motivated with a positive and professional approach to management
  • Superior writing, editing, proofreading, layout and design, and professional printing/publishing skills are essential, for the Brand Manager role, including the ability to present concepts verbally.
  • Strong knowledge and understanding of industry trends as well as current trends in digital media/social media to enable the brand to stay ahead of the curve.
  • Ability to adopt new technology relevant for execution on the job.

Method of Application

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