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Brand Manager at Nigeria Distilleries Limited (NDL)

Nigeria Distilleries Limited (NDL)Lagos, Nigeria Digital Marketing
Full Time
At Nigeria Distilleries Limited (NDL), we believe our spirits should have character; an authenticity derived from where they are distilled, bottled and the philosophies of those who distil them.

Job Summary

  • The Brand Manager has the responsibility for ensuring the achievement of the company’s market share, brand equity, gross margin, brand awareness and penetration.

Responsibilities

  • Ensure the achievement of agreed-upon sales volumes and gross margins for the product group.
  • Ensure achievement of planned market share, profitability, awareness, and penetration to sustain market leadership.
  • Ensure efficient deployment of agreed brands spend to achieve the agreed level of profitability and brand equity.
  • Manage and motivate his team to increase their confidence level of vibrancy necessary to drive innovation.
  • Ensure the achievement of the designated brand image and equity in the marketplace to sustain competitive superiority.
  • Ensure the availability of agreed-upon products and stock-keeping units (SKUs) to avoid stockouts and minimise the falsification of any pack sizes.

Requirements

  • First degree.
  • An MBA in Marketing will be an added advantage.
  • Minimum of 5 years’ experience, out of which a minimum of 3 years should be in Brand Management experience, and 2 must have been in Sales with responsibility for Channel Management.

The person must:

  • Be data-driven, proficient with Microsoft Office suites and able to develop insights for data.
  • Be comfortable with travelling to different parts of the country.
  • Be organised to keep track of brand details.

Salary
N350,000 - N600,000 per month.

Method of Application

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