ipNX Nigeria Limited is a leading provider of infrastructure-based Telecommunications and Information Technology services here in Nigeria. Leveraging more than a decade of experience, the company was formed by the divestment of the telecommunications services division of Telnet Nigeria Limited and has been in operation for many years. ipNX currently provides a range of communications and IT services to Corporate organizations within Nigeria on its IP (Internet Protocol) based communications network using both radio and satellite communications technologies. As part of its growth strategy, ipNX seeks to also extend its services to small and medium sized businesses and residential customers. In the long term, ipNX has determined that it needs also to have a strategic presence in the wire line market to ensure that we will be able to provide future services, which require high bandwidth in the last mile.
Purpose of the Job
The job holder is responsible for the execution of the company's overall long-term marketing strategy and initiatives. Reporting directly to the Head, Marketing and Corporate Communications, he/she will be accountable for the development and successful implementation of all marketing research, campaign plans/programs, branding & product positioning, product & sales support strategies, while also strongly maintaining key industry & public relations as well as internal engagement. The role is specific to the group master brand and sub-business brands.
Expected Key Results
- Build and tailor marketing strategies across all relevant media to support the company’s business objectives
- Devise creative new marketing strategies to increase margin and ultimately revenue
- Work with the sales and product management teams to implement tactics to maximize profit and increase market share while maintaining customer satisfaction
- Lead company and product brand positioning, service marketing strategies and corporate brand enhancement initiatives.
- Internal Communications Strategy
- Content Development, Administration, and Management
- CSR & Sponsorships
- Events and Public Relations
- Brand Management
Educational Qualifications:
- BA/B.Sc./HND in Advertising, Mass Communications, Public Relations, Journalism and Marketing or related field (2.1/Upper Credit Minimum)
Functional Skills:
- Professional qualification from the Chartered Institute of Public Relations or the Chartered Institute of Marketing will be an added advantage
- Masters’ degree in the relevant field will be an added advantage
- Understanding of the importance of good media communications within a large organisation
- Excellent writing, editing, and proofreading skills as well as creating content that inspires consumers and drives engagement
- Strong communication, documentation, presentation, and speaking skills
- Embrace change and have experience in supporting change management process
- Enjoy working within a fast-paced, performance-based, technology-focused, or similar professional environment
Work Experience:
- Minimum 5 years proven work experience in marketing and corporate communications. Experience within a group structure would be an added advantage
Other Requirements:
- Customer Focus
- Tech savvy
- Action orientation
- Drive results
- Cultivate Innovation
- Ability to optimize work processes
- Resilience
- Self Development
- Nimble Learning
Method of Application
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