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Brand Storyteller & Content Creator at Salad Africa (Techstars 22)

Salad Africa (Techstars 22)Lagos, Nigeria Digital Marketing
Full Time

We offer financial services and benefits that ensure employee wellbeing and inspire them to live better lives, thus creating a more optimized workforce for companies in Africa.

Responsibilities

  • Develop and publish engaging multimedia content aligned with Salad’s brand personality, values, and tone.
  • Craft compelling product brochures, concept notes, one-pagers, and sales briefs that resonate with target audiences.
  • Manage and update content across Salad’s platforms, including blogs, social media, website, and landing pages.
  • Collaborate closely with the compliance team to ensure all content meets regulatory and compliance standards.
  • Maintain a consistent brand voice, ensuring all content aligns with Salad’s guidelines and values.
  • Partner with cross-functional teams—marketing, sales, design—to create impactful content strategies that support company goals and engage the audience.
  • Implement SEO strategies to boost Salad’s online visibility, analyze content performance metrics and provide data-driven recommendations.
  • Stay current with digital trends and technologies, integrating innovative ideas into content strategies.
  • Produce well-researched, accessible written content across various mediums, making complex topics simple and digestible for a broad audience.
  • Manage and maintain a digital content calendar, ensuring content's timely and relevant release across all channels.

Skills/Experience

  • Proven experience in brand storytelling, scriptwriting, brand content creation
  • Experience with social media platforms, content marketing, and analytics tools
  • Familiarity with SEO and keyword research
  • Excellent communication and Attention to detail

Method of Application

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