We are strongly convinced that your home or office space is not complete until you fit it with the right furniture. Whether you are looking for a coffee table, an armchair or an entire collection of furniture, Majeurs Chesterfield sees it as an obligation to deliver nothing short of a stunning range of diverse design choices.
Responsibilities
- Develop a deep understanding of the brand, its values, mission, and target audience.
- Stay informed about industry trends and competitors to position the brand effectively.
- Craft clear and consistent brand messaging that aligns with the brand's identity.
- Develop a unique selling proposition (USP) that sets the brand apart from competitors.
- Write engaging and persuasive copy for various marketing materials, including websites, social media, advertisements, emails, and product descriptions.
- Adapt writing style to suit different platforms and target audiences.
- Develop and tell compelling stories that resonate with the target audience.
- Use storytelling techniques to create emotional connections between the brand and consumers.
- Work closely with marketing teams, designers, and other stakeholders to ensure consistent messaging across all channels.
- Collaborate with creative teams to integrate copy seamlessly into visual elements.
- Conduct research on industry trends, consumer behaviour, and market data to inform content creation.
- Stay updated on language trends and cultural nuances to create relevant and timely content.
- In charge of medium content for the management and writing of script for SUSU videos.
- Writing of blog articles, writing of script for video content, promotional advert like banner, fliers, etc.
- Incorporate SEO best practices to improve online visibility.
- Optimize content for relevant keywords while maintaining natural and engaging language.
- Review and edit content for clarity, consistency, and grammatical accuracy.
- Ensure that all content aligns with the brand's tone and voice.
- Adapt to changes in marketing strategies, brand positioning, or target audience preferences.
- Stay flexible and open to feedback for continuous improvement.
- Monitor the performance of written content and analyze key metrics.
- Use data and analytics to refine and optimize future content strategies.
- Adhere to brand guidelines and maintain consistency in tone, voice, and messaging.
- Ensure that all written content reflects the brand's values and positioning.
- Stay abreast of industry trends, content marketing innovations, and emerging technologies.
- Implement new strategies to keep the brand's storytelling fresh and relevant.
Education
- HND, Bachelor of Arts(BA), Bachelor of Education (BEd), etc.
Core Skills:
- Writing and Creativity
- Brand Understanding and Strategic Thinking
- Research and Collaboration
- SEO and Digital Marketing Knowledge
- Editing and Proofreading
- Consistency and Adaptability
- Analytics and Data Interpretation
- Time Management
- Communication Skills
- Cultural Awareness
Experience:
Method of Application
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