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Communications and Public Relations Executive at ofi

ofiLagos, Nigeria Digital Marketing
Full Time
ofi - We are a global leader in food & beverage ingredients. Pioneers at heart, we operate at the forefront of consumer trends to provide food & beverage manufacturers with products and ingredients that will delight their consumers. Making a positive impact on people and planet is all part of the delight. With a deep-rooted presence in the countries where our ingredients are grown, we are closer to farmers, enabling better quality, and more reliable, traceable and transparent supply. Supplying products and ingredients at scale is just the start. We add value through our unique, complementary portfolio of natural, delicious and nutritious products. With our fresh thinking, we help our customers unleash the sensory and functional attributes of cocoa, coffee, dairy, nuts and spices so they can create naturally good food & beverage products that meet consumer expectations. And whoever we’re with, whatever we’re doing, we always make it real.

Overview of the Position

  • The Communications and Public Relations Executive will play a pivotal role in crafting and executing communication strategies to enhance the organization's public image.
  • This individual will be responsible for developing and maintaining strong relationships with media outlets, stakeholders, and the public, ensuring consistent and positive messaging.
  • The role demands a strategic thinker with excellent written and verbal communication skills.

Responsibilities

  • Strategic Planning: Develop and implement comprehensive communication strategies aligned with the organization's goals and values.
  • Media Relations: Cultivate and maintain relationships with media representatives; coordinate and manage press releases, interviews, and media events.
  • Content Creation: Produce engaging content for various platforms, including press releases, articles, speeches, and social media posts.
  • Brand Management: Safeguard and enhance the organization's brand through consistent and effective communication strategies.
  • Crisis Management: Act as the primary spokesperson during crisis situations, providing accurate and timely information to the media and the public.
  • Internal Communications: Foster strong internal communication by developing and implementing effective communication channels within the organization.
  • Stakeholder Engagement: Manage relationships with key stakeholders, including government entities, community leaders, and industry partners.
  • Event Coordination: Plan and execute public relations events, product launches, and other relevant activities to enhance the organization's visibility.
  • Market Research: Stay informed about industry trends, public opinion, and competitors to adapt communication strategies accordingly.
  • Budget Management: Develop and manage the communications budget, ensuring cost-effective strategies.

Employee Communications and Engagement

  • Supports the delivery of the global Employee Communications strategy by bringing to life campaigns and tactics using a wide range of media to engage and inspire our colleagues worldwide. 
  • Develops and executes communications plans for global initiatives that consistently push creative limits – yet are measurable with specific KPIs 
  • Writes, edits, and manages the production of content that is aligned to our brand and business objectives. 
  • Creates a comprehensive bank of resources and training for colleagues, so they can feel empowered to communicate with confidence. 
  • Provides onsite and remote logistics support for executive events such as town halls and communications activities. 
  • Owns and manages the internal communications infrastructure, including distribution lists, supplier relationships, ensuring everything is updated and accurate. 
  • Spearheads the development of a regularly monthly communications insights report (using strong qualitative and quantitative data analysis skills) to support continuous improvement and leverage new channels and technologies. 
  • Works closely with our in-house graphic designer, external agencies and the wider MarComms team to ensure projects are clearly briefed, delivered on time, and aligned with external campaigns and brand guidelines. 
  • Serves as the main point of contact for the Workplace Support team, ensuring technical issues are proactively monitored and escalated. 

Additional Support 

  • Serves as the regional brand ambassador, assists with brand-roll-out and general corporate brand governance 
  • Provides onsite support for regional trade shows and local events 
  • Supports the regional sales executive with customer meeting presentations 
  • May sometimes need to support the global PR team with content creation and serves as a liaison for local agencies   

Qualifications

  • Bachelors or master’s degree in communications, journalism, public relations, or relevant field 
  • A minimum of 5-7 years’ experience in managing internal communication, working across multiple time zones 
  • Proven project management and communications planning skills 
  • Able to show examples of successfully delivered multi-channel campaigns that promote strategic business objectives/goals (i.e., customer-centricity, values, and purpose) 
  • A proven ability to write, edit and produce content in different formats including enterprise social media posts, video scripts, blogs, etc. 
  • Experience dealing with third party suppliers/agencies 
  • Excellent command of English. If not a native speaker of English or have not completed a university-level degree in an English-speaking country, must have English proficiency certificate. 
  • Highly competent with MS Office suite i.e., Word, PowerPoint, Excel, and experience of using Workplace from Meta is highly desirable. 

Skills

  • Media relations and crisis communication.
  • Strong writing and editing skills.
  • Brand management.
  • Event planning and coordination.
  • Budget management.

Attributes

  • Proactive and results-oriented.
  • Creative and innovative.
  • Ability to work under pressure.
  • Strong leadership and team collaboration skills.

Method of Application

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