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Content Marketer at Project Growth

Project GrowthNigeria Digital Marketing
Full Time
Project Growth champions remote flexibility, prioritizes employee well-being, fosters inclusivity, and cultivates a culture of continuous learning and innovation. All roles are remote unless it is explicitly stated otherwise. Join our global tech journey!

Key Responsibilities:
Content Creation and Strategy:

  • Develop and write high-quality blogs focused on the company's product features, ensuring a deep technical focus that communicates complex concepts clearly.
  • Craft engaging and informative tweet threads for technical product launches, enhancing visibility and engagement on social media platforms.
  • Help develop a scalable content marketing framework to streamline and expand content production and distribution efforts.
  • Act as a content expert with a robust understanding of the tech stack, or demonstrate the ability to quickly learn and find necessary information to create accurate content.
  • Produce various content forms, including blogs, case studies, FAQs, and user guides, to support marketing and product initiatives.

Collaboration and Coordination:

  • Work closely with the product and marketing teams to support high-impact campaigns, ensuring that content aligns with business goals and brand messaging.
  • Collaborate with engineering and design teams to translate technical details into accessible and compelling content.
  • Maintain a content calendar to ensure consistent delivery and engagement across all platforms, coordinating with internal teams for seamless execution.

Content Management:

  • Coordinate with cross-functional teams, including sales and legal, to ensure brand consistency and accuracy across all content touchpoints.
  • Stay up-to-date with industry trends and advancements to keep content relevant, innovative, and reflective of the latest developments in the Web3 space.
  • Edit and revise content based on feedback from stakeholders and analytics data, continuously improving the quality and effectiveness of the content.

What Success Looks Like:

  • Effective Content Strategy: You have developed and executed a high-impact content strategy that drives engagement and educates the target audience about the company's products.
  • High-Quality Content: Your blogs, tweet threads, and other content forms consistently communicate complex technical concepts clearly and accurately, contributing to increased brand awareness and thought leadership.
  • Seamless Collaboration: You work effectively with cross-functional teams to ensure content is aligned with business goals and brand messaging, resulting in cohesive and impactful campaigns.
  • Continuous Improvement: You regularly update and refine content based on industry trends, stakeholder feedback, and analytics data, ensuring the content remains relevant and effective.

Required Skills and Qualifications:

  • Excellent Communication: Verbal and written communication skills with high attention to detail.
  • Experience: 4-5 years of experience in content marketing or technical writing roles, particularly within the blockchain industry.
  • Track Record: Proven track record in developing and executing high-impact content strategies for B2B and developers.
  • Technical Understanding: Decent understanding of the blockchain ecosystem and blockchain principles.
  • Project Management: Strong project management skills with the ability to manage multiple content initiatives and meet deadlines.
  • English Proficiency: 100% fluent in English, with impeccable writing skills.

Method of Application

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