We are a leading financial services provider dedicated to supporting supply chain vendors and businesses in their growth and success.
Job Summary:
- We are seeking a talented Content Strategist and Graphics Designer to design, develop and execute content strategies that drive engagement, brand awareness, and lead generation. The ideal candidate will have a strong understanding of content marketing principles, excellent writing and editing skills, and the ability to collaborate with cross-functional teams to deliver high-quality content across various channels.
Responsibilities:
- Develop and implement comprehensive content strategies that support and align with the company's overall goals and objectives.
- Collaborate with marketing, design, and product teams to create compelling and engaging content for our website, blog, social media, email campaigns, and other digital channels.
- Conduct thorough content audits and analysis to identify content gaps, opportunities for improvement, and emerging trends in the industry.
- Utilize SEO best practices to optimize content for search engines and improve organic traffic.
- Monitor and analyze the performance of content initiatives using analytics tools and make data-driven decisions to optimize content strategy.
- Stay up-to-date with industry trends, best practices, and emerging technologies in content marketing.
- Manage content calendars, editorial workflows, and deadlines to ensure timely delivery of content.
- Provide guidance and support to content creators, ensuring that all content aligns with brand voice, style guidelines, and messaging.
Qualifications
- Bachelor’s degree in marketing, Communications, Journalism, or related field.
- Proven experience as a Content Strategist & Graphics Designer or similar role, with a strong portfolio of content projects.
- Excellent written and verbal communication skills, with a keen eye for detail and the ability to craft compelling and engaging content.
- Strong analytical and critical thinking skills, with the ability to analyze data, draw insights, and make informed decisions.
- Proficiency in content management systems (CMS) and analytics tools.
- Knowledge of SEO best practices and content marketing trends.
- Ability to work effectively in a fast-paced, dynamic environment, managing multiple projects and deadlines simultaneously.
- Strong collaborative and interpersonal skills, with the ability to work cross-functionally and build relationships with internal and external stakehold
Method of Application
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