FirstExcelsia is a firm of highly versatile and renowned Human Resources, Organisational Development and Management consultants. We have an in-depth understanding of the Nigerian business terrain and we are very passionate about partnering with indigenous organisations to develop world class yet localized systems, processes and structures required to achieve optimum results. The firm commenced operations in 2015 and currently has a team of consultants that have successfully managed numerous Organisational Development, Human Resources and Management Consulting projects in varying leadership capacities across all sectors of the Nigerian Economy.
Job Responsibilities:
- Creating and implementing digital marketing strategies across multiple platforms to drive brand visibility and business growth.
- Demonstrating strong storytelling skills to effectively communicate ideas, concepts, and messages in a compelling and engaging manner across various platforms and mediums.
- Leading, mentoring, and managing the digital team to execute campaigns effectively.
- Overseeing the planning, execution, and optimization of digital campaigns to maximize performance and ROI.
- Analyzing campaign performance using analytics tools and adjust strategies based on data insights.
- Managing and allocating the digital marketing budget to ensure cost-efficiency and maximum impact.
- Optimizing website and content for search engines (SEO) to drive organic traffic.
- Collaborating with content creators to develop engaging, brand-aligned digital content.
- Demonstrating strong storytelling skills to effectively communicate ideas, concepts, and messages in a compelling and engaging manner across various platforms and mediums.
- Working with cross-functional teams (sales, product, creative) to align digital strategies with company objectives.
- Staying updated on digital marketing trends, tools, and technologies to maintain innovative strategies.
- Using customer insights to tailor digital campaigns that resonate with target audiences.
Person Specification:
- Bachelor\'s degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years with at least 2 years in a leadership role.
- Strong knowledge of digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing.
- Expertise in digital analytics tools (Google Analytics, Adobe Analytics, etc.) and campaign optimization.
- Experience in managing and allocating digital marketing budgets
- Excellent leadership and team management skills.
- Strong communication and collaboration abilities to work with cross-functional teams.
- Proficient in using digital marketing tools and platforms (e.g., Google Ads, Facebook Ads, Hootsuite, etc.).
- Ability to analyze data, draw insights, and make data-driven decisions.
- Up-to-date with the latest trends, technologies, and best practices in digital marketing.
Method of Application
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