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Digital Marketer at African Naturalistas

African NaturalistasLagos, Nigeria Digital Marketing
Full Time

Nigeria's foremost natural hair brand; achieving your goal of healthy hair naturally through our blog, store and hair clinic.

About the job

  • We are looking for Full time, On-Site Digital Marketer to handle all active and passive marketing across all our Digital Platforms, manage sales landing pages, etc, for African Naturalistas, a company into the manufacture and sales of Hair Products, and its subsidiary Pureformula Innovations, a B2B cosmetic manufacturing company into the Private Labelling of Hair Products.

You will be required to.

  • Manage and create content for all our Social Media handles
  • Manage content uploads and engagement on Youtube
  • Write content marketing blog posts
  • Manage sponsored ad performances
  • Manage Newsletter marketing and informative communication
  • Occasionally Build sales conversion pages
  • Develop creative Digital Marketing Strategies to be executed across all platforms
  • Create graphics, posters, video cut-outs, other media assets to increase brand awareness and increase customer engagement.
  • Create and manage monthly Social Media Calendars and Email Marketing Calendars.
  • Post Engaging Contents daily on all Social Media Channels
  • Manage Stakeholder communications on Social Media
  • Monitor, track, analyze, report on the performance of social media platforms using tools such as google analytics and Facebook insights and recommend improvements to increase performance based on analyzed metrics.

QUALIFICATIONS

  • Minimum of HND / B.Sc qualification.
  • A minimum of 1 year work experience.
  • Computer literate
  • Excellent communication skills
  • Excellent writing skills
  • Excellent Graphics Design Skills
  • Good people skills and friendly disposition.
  • Must live within the Lekki-Ajah-Sangotedo axis of Lagos State

SKILLS REQUIRED

  • A good understanding of Social Media platforms, trends, dynamics and algorithms
  • A good understanding of keywords optimization, SEOs and google ranking
  • Ability to use WordPress, page builder plugins such as Elementor, create sales and conversion landing pages, etc
  • Ability to manage newsletter communications, using newsletter tools, such as Mailchimp
  • Ability to create simple and professional graphics designs, using tools such as Canva
  • Ability to do content marketing, using skills such as storytelling and showcasing services benefits.
  • Ability to write high-converting marketing emails and email subjects
  • Ability to create short-form videos using apps such as capcut, inshot, Instagram, etc
  • Ability to do content marketing, using skills such as storytelling, sales copies, emotional selling, etc highlighting products and services
  • Ability to write high-converting sales captions

Method of Application

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