Quality Foods Africa is building quality, fast and nutritious food business, with a pan-African ambition. QFA was founded and controlled by experienced ‘on-the-ground’ investors and F&B operators. Our mission is to provide global standards of dining experience, hygiene and first class service to Africa’s consumers - We are a platform looking to assemble a diversified portfolio of internationally proven, leading quick service restaurant brands for roll-out across the continent. Our ambition is to be one of Africa’s largest and most successful multi-brand franchise operators. Africa is the next destination in quick service restaurant space. The QSR industry is in its infancy - whilst customer demand is growing in sophistication and purchasing power.
Role Description
- This is a full-time, on-site role located in Lagos for a Digital Marketer.
- The Digital Marketer will be responsible for developing and implementing digital marketing campaigns that promote QFA's products and/or services.
- They will also monitor and analyze the effectiveness of campaigns and use this analysis to improve future campaigns.
- Additionally, the Digital Marketing Officer will be tasked with developing a social media strategy for QFA and ensuring that all messages align with the company's brand and values.
Qualifications
- Bachelor's degree in Marketing, Digital technologies, or relevant field
- Minimum of 3 years of experience in digital marketing
- Excellent knowledge of social media platforms, digital marketing channels, and Search Engine Optimization (SEO)
- Experience with campaign management, web content management, and analytics tools
- Demonstrable experience with email marketing, lead generation, and affiliate marketing
- Strong communication and interpersonal skills
- Ability to work comfortably in a fast-paced, dynamic environment
- Experience in the food and beverage industry is a plus
Method of Application
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